SalaryGuide
Responsibilities
Align with development on game content plans, design intention, and release strategies. Build marketing plans for Grand Theft Auto Online and Red Dead Online that support goals and priorities across the businesses, with approval from marketing leadership. Deliver marketing plans with cross-functional teams including creative services, digital marketing, advertising, communications, community, partner marketing, and analytics. Maintain asset development schedules and organize asset delivery to international marketing offices, studios, external agencies, vendors, and partners. Coordinate multiple projects to ensure timely outcomes and completion, including post-campaign measurements and findings. Be an expert on competitive live services and the overall industry landscape; ingest, prioritize, and disseminate that information to relevant publishing teams. Perform ad-hoc support for live services marketing leadership including building presentations, developing plans, briefing assets, and communicating across teams. Requirements
Bachelor's degree in Business, Marketing, or a related field, or equivalent experience. 5+ years experience in consumer marketing / advertising. A passion for gaming, solid understanding and curiosity about gaming trends and the Rockstar Games brand. Excellent organization, communication, and interpersonal skills. Deep knowledge and time investment across current live service titles. Proficient with project management, relaying high level goals across teams, and visual communication. Strong ability to organize and prioritize workload, handling multiple projects simultaneously. Experience with analyzing campaigns, assessing impact and presenting results. Resourceful problem solver with the skills to analyze marketing challenges and develop effective solutions. Preferred
Previous professional experience working with gaming or entertainment services. Basic Photoshop knowledge. Deep knowledge of GTA Online. Benefits
a bonus and/or equity awards; medical, financial, and/or other benefits.
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Align with development on game content plans, design intention, and release strategies. Build marketing plans for Grand Theft Auto Online and Red Dead Online that support goals and priorities across the businesses, with approval from marketing leadership. Deliver marketing plans with cross-functional teams including creative services, digital marketing, advertising, communications, community, partner marketing, and analytics. Maintain asset development schedules and organize asset delivery to international marketing offices, studios, external agencies, vendors, and partners. Coordinate multiple projects to ensure timely outcomes and completion, including post-campaign measurements and findings. Be an expert on competitive live services and the overall industry landscape; ingest, prioritize, and disseminate that information to relevant publishing teams. Perform ad-hoc support for live services marketing leadership including building presentations, developing plans, briefing assets, and communicating across teams. Requirements
Bachelor's degree in Business, Marketing, or a related field, or equivalent experience. 5+ years experience in consumer marketing / advertising. A passion for gaming, solid understanding and curiosity about gaming trends and the Rockstar Games brand. Excellent organization, communication, and interpersonal skills. Deep knowledge and time investment across current live service titles. Proficient with project management, relaying high level goals across teams, and visual communication. Strong ability to organize and prioritize workload, handling multiple projects simultaneously. Experience with analyzing campaigns, assessing impact and presenting results. Resourceful problem solver with the skills to analyze marketing challenges and develop effective solutions. Preferred
Previous professional experience working with gaming or entertainment services. Basic Photoshop knowledge. Deep knowledge of GTA Online. Benefits
a bonus and/or equity awards; medical, financial, and/or other benefits.
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