Patagonia
Interim Community Marketing & Impact Coordinator Italy (f/m/d) – 9.5 months
Patagonia, Italy, New York, United States
Interim Community Marketing & Impact Coordinator Italy (f/m/d) – 9.5 months
Patagonia is an outdoor apparel company founded in 1973. At a time when all life on earth is under threat of extinction, we aim to use the resources we have—our business, our investments, our voice and our imagination—to influence changes needed to protect our planet. A registered B Corporation and founding member of 1% for the Planet, Patagonia is recognized internationally for its commitment to product quality and environmental activism, contributing over $145
million in grants and in‑kind donations to thousands of grassroots environmental groups around the world.
Responsibilities
Plan and execute all local marketing and environmental efforts, ensuring that communications and activations are implemented according to the Patagonia EMEA business strategy.
Serve as the key liaison between EMEA strategy and local implementation/production, supporting Brand Marketing, Wholesale Marketing and Environmental (Enviro) functions.
Secure local execution of global and EMEA campaigns in partnership with Regional and EHQ Marketing and Enviro Teams.
Collaborate with marketing, environmental and sales stakeholders to create local marketing & environmental strategies that support the EMEA business strategy.
Define detailed local marketing plans in partnership with the Community Marketing & Impact Manager Southern Europe and Emerging Markets, the Italian Country Manager, and the Local Sales Team.
Lead in‑region brand marketing activation, strengthen partnerships and elevate Patagonia’s positioning as a responsible technical outdoor brand.
Manage the local budget for Brand Activation, Wholesale Marketing, Marketing Contribution, Seeding and POP, ensuring on‑time and on‑budget execution of local marketing plans.
Act as trade‑marketing lead: handle requests from key accounts and local dealers for POP, window campaigns, online content and store events, ensuring on‑time deployment.
Lead the marketing relationship with Italian Partner Stores for window campaigns and store events.
Lead the production and execution of local events such as Worn Wear, film screenings, panel discussions and environmental events.
Lead the measurement and evaluation of local marketing activities, focusing on trade‑marketing insights and numbers.
Lead local translations in coordination with the Translation and Web Content Coordinator.
Support local partnerships with institutions, ambassadors and NGO networks; build a strong community of NGOs and activists.
Stay connected to key environmental issues in Italy and recommend how Patagonia can best engage.
Support deeper engagement of consumers in environmental issues.
Support the 1% for the Planet granting process for local groups and support local 1% for the Planet grantees with their Patagonia Action Works needs.
Work with the regional PR agency and coordinate with Amsterdam PR teams.
In partnership with the Community Marketing & Impact Manager South Europe and Emerging Markets, support the Italian Marketing Intern.
Qualifications
Inclusive mindset.
Minimum 4‑5 years’ experience in event management, trade marketing or general marketing.
Fluent in English and Italian; other European languages are a plus.
Knowledge and involvement in the environmental movement is a strong plus.
Willingness to work on certain weekends and to travel within Italy as needed.
Understanding of Patagonia’s products and market.
Excellent computer knowledge and general skills to learn new systems.
Organized, dynamic and self‑motivated.
Able to work independently.
A love of the outdoors.
A passion for saving our home planet and making a positive impact through your work.
Other important details
This is a temporary full‑time position based in Brunico intended to support the team for 9.5 months,
ideally starting from mid‑March 2026.
We have a hybrid work model, working from home for a maximum of 3 days per week.
The role requires 20%–50% travel: must be open to using all various modes of transport that the company offers to travel in terms of efficiency, sustainability and costs, e.g. by plane, by car, by taxi, by train, etc.
We strive to make unbiased decisions and to offer a great experience to every person who applies for a role at Patagonia. Our interviews include standardized questions that focus on the aspects that are important for success in the role. For this role there will also be a practical assignment, where you can showcase your skills.
At Patagonia, we commit to becoming an anti‑racist company that leads by example. This means doing the work to be inclusive and equitable, across all aspects of our business.
Every person who applies to join Patagonia receives equal employment opportunities, and we value a welcoming environment where each member of our EMEA team feels included, respected and empowered, regardless of their race, colour, religion, gender, gender identity or expression, sexual orientation, civil status, national origin, disability or age. We strive to have inclusive representation within our organisation and embrace a diverse mix of talent to contribute to our culture.
As we are in business to save our home planet, we can only do this together.
Application details Please make sure that your CV and cover letter are in English.
Disclaimer for recruitment agencies: Thanks for your interest in supporting us for this role, but we don’t accept unsolicited CVs from recruitment agencies.
#J-18808-Ljbffr
million in grants and in‑kind donations to thousands of grassroots environmental groups around the world.
Responsibilities
Plan and execute all local marketing and environmental efforts, ensuring that communications and activations are implemented according to the Patagonia EMEA business strategy.
Serve as the key liaison between EMEA strategy and local implementation/production, supporting Brand Marketing, Wholesale Marketing and Environmental (Enviro) functions.
Secure local execution of global and EMEA campaigns in partnership with Regional and EHQ Marketing and Enviro Teams.
Collaborate with marketing, environmental and sales stakeholders to create local marketing & environmental strategies that support the EMEA business strategy.
Define detailed local marketing plans in partnership with the Community Marketing & Impact Manager Southern Europe and Emerging Markets, the Italian Country Manager, and the Local Sales Team.
Lead in‑region brand marketing activation, strengthen partnerships and elevate Patagonia’s positioning as a responsible technical outdoor brand.
Manage the local budget for Brand Activation, Wholesale Marketing, Marketing Contribution, Seeding and POP, ensuring on‑time and on‑budget execution of local marketing plans.
Act as trade‑marketing lead: handle requests from key accounts and local dealers for POP, window campaigns, online content and store events, ensuring on‑time deployment.
Lead the marketing relationship with Italian Partner Stores for window campaigns and store events.
Lead the production and execution of local events such as Worn Wear, film screenings, panel discussions and environmental events.
Lead the measurement and evaluation of local marketing activities, focusing on trade‑marketing insights and numbers.
Lead local translations in coordination with the Translation and Web Content Coordinator.
Support local partnerships with institutions, ambassadors and NGO networks; build a strong community of NGOs and activists.
Stay connected to key environmental issues in Italy and recommend how Patagonia can best engage.
Support deeper engagement of consumers in environmental issues.
Support the 1% for the Planet granting process for local groups and support local 1% for the Planet grantees with their Patagonia Action Works needs.
Work with the regional PR agency and coordinate with Amsterdam PR teams.
In partnership with the Community Marketing & Impact Manager South Europe and Emerging Markets, support the Italian Marketing Intern.
Qualifications
Inclusive mindset.
Minimum 4‑5 years’ experience in event management, trade marketing or general marketing.
Fluent in English and Italian; other European languages are a plus.
Knowledge and involvement in the environmental movement is a strong plus.
Willingness to work on certain weekends and to travel within Italy as needed.
Understanding of Patagonia’s products and market.
Excellent computer knowledge and general skills to learn new systems.
Organized, dynamic and self‑motivated.
Able to work independently.
A love of the outdoors.
A passion for saving our home planet and making a positive impact through your work.
Other important details
This is a temporary full‑time position based in Brunico intended to support the team for 9.5 months,
ideally starting from mid‑March 2026.
We have a hybrid work model, working from home for a maximum of 3 days per week.
The role requires 20%–50% travel: must be open to using all various modes of transport that the company offers to travel in terms of efficiency, sustainability and costs, e.g. by plane, by car, by taxi, by train, etc.
We strive to make unbiased decisions and to offer a great experience to every person who applies for a role at Patagonia. Our interviews include standardized questions that focus on the aspects that are important for success in the role. For this role there will also be a practical assignment, where you can showcase your skills.
At Patagonia, we commit to becoming an anti‑racist company that leads by example. This means doing the work to be inclusive and equitable, across all aspects of our business.
Every person who applies to join Patagonia receives equal employment opportunities, and we value a welcoming environment where each member of our EMEA team feels included, respected and empowered, regardless of their race, colour, religion, gender, gender identity or expression, sexual orientation, civil status, national origin, disability or age. We strive to have inclusive representation within our organisation and embrace a diverse mix of talent to contribute to our culture.
As we are in business to save our home planet, we can only do this together.
Application details Please make sure that your CV and cover letter are in English.
Disclaimer for recruitment agencies: Thanks for your interest in supporting us for this role, but we don’t accept unsolicited CVs from recruitment agencies.
#J-18808-Ljbffr