GOEBEL FIXTURE COMPANY
Marketing Manager (Sales)
Collaborate with AEIs Sales, 1031, and Property Acquisition teams to develop national strategies to promote the sale of the company’s commercial real estate investment programs and services. Develop strategies and their supporting communication print and multi‑media materials that include, but are not be limited to product awareness, investor communications, prospect generation, events, and loyalty/retention initiatives. Create and oversee high quality written content for investor communications, thought leadership pieces, digital campaigns, and marketing collateral. Monitoring, measuring, and optimizing all marketing and advertising projects with the goal of increasing response rates, leads and sales. Evaluate market research and analysis including monitoring competitor products, sales, and marketing activities and adjust AEO Marketing strategy to meet changing market and competitive conditions. Establish, maintain and enhance AEI brand identity across all platforms, ensuring consistency and compliance with regulatory standards. Oversee all aspects of the company website to include content, functionality, and design. Collaboratively develop digital marketing strategy to enhance the social presence for AEI to assist with lead generation and talent acquisitions. Manage all print production and electronic communication deployments to ensure quality, accuracy and fulfillment of messaging to desired groups/demographics. Create and present budgets for all print and electronic marketing initiatives.
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Collaborate with AEIs Sales, 1031, and Property Acquisition teams to develop national strategies to promote the sale of the company’s commercial real estate investment programs and services. Develop strategies and their supporting communication print and multi‑media materials that include, but are not be limited to product awareness, investor communications, prospect generation, events, and loyalty/retention initiatives. Create and oversee high quality written content for investor communications, thought leadership pieces, digital campaigns, and marketing collateral. Monitoring, measuring, and optimizing all marketing and advertising projects with the goal of increasing response rates, leads and sales. Evaluate market research and analysis including monitoring competitor products, sales, and marketing activities and adjust AEO Marketing strategy to meet changing market and competitive conditions. Establish, maintain and enhance AEI brand identity across all platforms, ensuring consistency and compliance with regulatory standards. Oversee all aspects of the company website to include content, functionality, and design. Collaboratively develop digital marketing strategy to enhance the social presence for AEI to assist with lead generation and talent acquisitions. Manage all print production and electronic communication deployments to ensure quality, accuracy and fulfillment of messaging to desired groups/demographics. Create and present budgets for all print and electronic marketing initiatives.
#J-18808-Ljbffr