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The Home Depot

Marketing Manager, Media (Contractor)

The Home Depot, Houston, Texas, United States, 77246

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Marketing Manager (Contractor)

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The Home Depot

The Media Manager oversees all aspects of traditional and digital investments for national and regional advertising and serves as a key influencer on corporate omni-channel strategy. This candidate will partner with stakeholders and business leaders across the enterprise to understand customer, business, and communication goals, while directing the creation and execution of omni-channel plans within the overall marketing mix. Responsibilities include analyzing industry trends, managing omni-channel budgets, supporting measurement and reporting, and directing agency planning and activation across offline, OTT, programmatic, and display advertising.

Responsibilities

Assignment Tasks:

Budget Management

Stewardship and management of omni-channel investments.

Collaborate with omni-channel partners and business leaders to develop channel recommendations aligned with customer, business, and marketing objectives.

Direct Omni-Channel Plans

Guide media agency and/or supervise direct reports in creating and executing department-level omni-channel plans.

Support analysis of channel performance and audience behaviors; integrate learnings into future planning.

Stakeholder Relationship Management

Build and maintain strong relationships with omni-channel stakeholders and business leaders across the enterprise.

Explore emerging omni-channel trends and opportunities to enhance customer experience, drive business growth, and create competitive advantage.

Preferred Qualifications

Omni-channel agency planning/buying experience

Retail/multi-outlet advertising experience

Strong leadership abilities and proven track record of building cross-functional relationships internally and externally

Highly organized with ability to combine strategic direction and tactical execution

Strategic thinker with experience conceptualizing and building integrated omni-channel plans

Strong presentation skills to gain alignment on recommendations

Proficiency in Excel, Word, and PowerPoint

Ability to manage and prioritize multiple tasks, strong communication skills

Working knowledge of marketing, finance, advertising, merchandising, and operations

NOTE: If you are selected for a contract assignment supporting The Home Depot, you will be a W-2 employee of a third party, not The Home Depot. This third-party company will be your employer and will be responsible for your onboarding, compensation, and benefits.

Seniority Level Mid-Senior level

Employment Type Contract

Job Function Administrative and General Business

Industry Retail

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