Amazon
Regional PR Specialist, U.S. Field Communications Team
Amazon, Detroit, Michigan, United States, 48228
Regional PR Specialist, U.S. Field Communications Team
Amazon is seeking a high‑judgment, self‑motivated, and creative communications professional to join our Field Communications Team. As a Regional PR Specialist, you will help manage proactive, positive, earned, external storytelling for Amazon at the hyperlocal level, specifically in the State of Michigan. The role mines for potential stories and helps other teams amplify their news locally. The PR specialist also earns media coverage across all Amazon’s reputational and business areas.
Key Job Responsibilities
Develop and manage the execution of external earned storytelling in cities with Amazon sites, such as high‑visibility operations and corporate building milestone events, community donations with local elected officials, news media facility tours, and other media relations activities. Recommend strategies to secure positive coverage, build Amazon’s reputation, and amplify content.
Collaborate with communications teams across Amazon to support their local news announcements.
Develop and write news releases, media advisories, reporter and content creator pitches, fact sheets, spokesperson talking points, and related media materials.
Successfully manage complex, fast‑moving, and unexpected communications challenges, and deliver communications counsel to internal executives for both short‑ and long‑term challenges and opportunities.
Build and maintain relationships with key traditional and non‑traditional media members including social media influencers, podcasters, and bloggers.
Solid ability to work collaboratively with multiple‑stakeholder teams.
Effectively represent Amazon as a spokesperson via print, radio, TV, and podcast interviews.
About The Team The U.S. Field Communications Team (FCT) is a high‑performing unit of local media experts embedded across the country in key priority locations. The FCT is tasked with protecting and enhancing Amazon’s corporate reputation in local communities across the U.S. The vision for the FCT is to create a steady drumbeat of Amazon storytelling. It works with teams across Economic Development, Public Policy, and Amazon’s broader communications organizations to announce new investments, products, and services. The team also forges strong relationships with local operational leaders, enabling it to find and tell human interest stories. Direct relationships with journalists help team members place, shape, and drive stories in earned media, delivering integrated communications tactics to widen content reach.
Basic Qualifications
5+ years of recent professional communications or public relations experience
Bachelor’s degree
Preferred Qualifications
Experience in professional communications or public relations
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $68,900/year in our lowest geographic market up to $147,400/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job‑related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign‑on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.
Job ID: A3146969.
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Key Job Responsibilities
Develop and manage the execution of external earned storytelling in cities with Amazon sites, such as high‑visibility operations and corporate building milestone events, community donations with local elected officials, news media facility tours, and other media relations activities. Recommend strategies to secure positive coverage, build Amazon’s reputation, and amplify content.
Collaborate with communications teams across Amazon to support their local news announcements.
Develop and write news releases, media advisories, reporter and content creator pitches, fact sheets, spokesperson talking points, and related media materials.
Successfully manage complex, fast‑moving, and unexpected communications challenges, and deliver communications counsel to internal executives for both short‑ and long‑term challenges and opportunities.
Build and maintain relationships with key traditional and non‑traditional media members including social media influencers, podcasters, and bloggers.
Solid ability to work collaboratively with multiple‑stakeholder teams.
Effectively represent Amazon as a spokesperson via print, radio, TV, and podcast interviews.
About The Team The U.S. Field Communications Team (FCT) is a high‑performing unit of local media experts embedded across the country in key priority locations. The FCT is tasked with protecting and enhancing Amazon’s corporate reputation in local communities across the U.S. The vision for the FCT is to create a steady drumbeat of Amazon storytelling. It works with teams across Economic Development, Public Policy, and Amazon’s broader communications organizations to announce new investments, products, and services. The team also forges strong relationships with local operational leaders, enabling it to find and tell human interest stories. Direct relationships with journalists help team members place, shape, and drive stories in earned media, delivering integrated communications tactics to widen content reach.
Basic Qualifications
5+ years of recent professional communications or public relations experience
Bachelor’s degree
Preferred Qualifications
Experience in professional communications or public relations
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $68,900/year in our lowest geographic market up to $147,400/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job‑related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign‑on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.
Job ID: A3146969.
#J-18808-Ljbffr