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SalaryGuide

Content Marketing Specialist, SEO

SalaryGuide, El Paso, Texas, United States

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Responsibilities

Create engaging, informative, and friendly content tailored for various web pages and marketing channels

Research travel-related topics to support content development aligned with acquisition, retention, and engagement goals

Utilize data-driven insights and competitive analysis to identify and develop new content opportunities

Collaborate with the Content Marketing team to proofread and edit content for clarity, grammar, and alignment with brand voice

Work closely with the marketing team to ensure content consistency and effectiveness across all platforms

Optimize content for SEO, including keyword integration and metadata management

Monitor content performance metrics and adjust strategies accordingly to improve engagement

Requirements

1 - 3 years of relevant work experience preferred, with a focus on content marketing, SEO, or related fields

Portfolio showcasing past writing samples and content projects (strongly preferred)

Exceptional verbal and written communication skills

Ability to conduct thorough research on unfamiliar topics

High attention to detail for accuracy and quality assurance

Basic graphic creation and editing skills are a plus

Familiarity with HTML and foundational SEO concepts is advantageous

Bachelor’s degree in English, Marketing, Communications, or a related field

Benefits

Remote-First Flexibility: Work from anywhere within the approved states with flexible scheduling options

Comprehensive Health & Wellness: Medical, dental, and vision insurance, mental health support, virtual care, gym discounts, and family-building benefits

Paid Time Off: 15 PTO days (increasing to 20 after 2 years) plus 8 paid holidays for U.S. employees; international policies vary

Financial Security: Company-paid life, short-term, and long-term disability insurance where available

Performance Culture: Collaborative and ambitious environment focused on collective success

Referral Bonuses: Incentives for referring top talent to the team

Long-term Planning: 401(k) plan for U.S. employees and region-specific savings programs internationally

Top-Tier Technology: Choice of Mac or PC, monitor, keyboard, and mouse for optimal productivity

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