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Reason Brand Inc

Ecommerce Marketing Manager

Reason Brand Inc, New York, New York, us, 10261

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Salary Range: $60,000 – $80,000 per year

About the Role Reason Brand Inc., a multi‑brand streetwear fashion company, is seeking a results‑driven E‑Commerce Marketing Manager to lead our online growth and elevate brand awareness across all digital platforms.

The ideal candidate blends creativity with analytics, lives and breathes streetwear culture, understands e‑commerce strategy, and knows how to turn clicks into loyal customers.

If you have hands‑on experience with Shopify, paid media, and digital campaigns, and love fashion and culture, this is an exciting opportunity to make a measurable impact in a fast‑moving creative environment.

*Applications without a portfolio link will not be considered.

Key Responsibilities

Develop and execute e‑commerce and digital marketing strategies that drive traffic, conversion, and sales.

Manage performance marketing campaigns across Google, Meta, and other paid channels.

Oversee and optimize Shopify stores, product pages, and site content to improve user experience and conversion.

Plan and manage weekly product drops, promotions, and collaborations across multiple brands.

Coordinate creation of digital assets (graphics, email templates, social content, short‑form videos).

Analyze campaign performance and adjust strategies based on data insights to maximize ROI.

Collaborate with creative and product teams to ensure consistent brand identity and messaging.

Stay ahead of digital trends and identify new opportunities for growth and engagement.

Qualifications

Proven experience in digital marketing and e‑commerce management.

Hands‑on experience with Shopify and performance marketing tools.

Strong understanding of streetwear, fashion, and youth‑driven culture.

Proficiency with Google Ads, Meta Ads Manager, and analytics platforms.

Working knowledge of graphic design or video editing tools (Adobe Suite preferred).

Analytical mindset with strong communication and storytelling skills.

Self‑starter who thrives in a fast‑paced, collaborative team environment.

401(k)

401(k) matching

Employee assistance program

Flexible spending account

Health insurance

Health savings account

Life insurance

Paid time off

Parental leave

Vision insurance

Job Type: Full‑time

Seniority level

Entry level

Employment type

Full‑time

Job function

Marketing and Sales

Industries

Retail Apparel and Fashion

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