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SalaryGuide

Marketing Coordinator

SalaryGuide, Virginia Beach, Virginia, us, 23450

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Responsibilities

Report to the Executive Director of National Sales. Develop, implement, and execute marketing strategies and campaigns to promote products or services. Coordinate and organize events, trade shows, and promotional activities. Create and manage content for various marketing channels, including social media, email, and website to drive brand awareness and generate leads. Conduct market research to identify new trends, opportunities for growth, and competitor activities. Collaborate with cross-functional teams to ensure consistent messaging and branding. Monitor and analyze the marketing performance metrics and provide regular reports. Support the creation of marketing collateral, including brochures, presentations, and advertisements. Manage relationships with external vendors and agencies as needed. Maintain and update marketing databases and customer relationship management (CRM) systems. Stay up-to-date with industry trends and best practices to enhance marketing strategies with competitive analysis. Requirements

Bachelor's degree in Marketing, Business, or a related field. Proven experience in digital marketing, e-commerce, or related roles. Proficient in using marketing software and tools such as Canva and Adobe Creative Suite (Photoshop, Illustrator, InDesign). Strong organizational and project management skills. Excellent written and verbal communication abilities. Familiarity with social media platforms and digital marketing trends. Ability to work independently and collaborate effectively with a team. Creative thinking and problem-solving skills. Detail-oriented with a high level of accuracy. Positive attitude and a passion for marketing. Preferred

Sales experience is a plus but not required. Benefits #J-18808-Ljbffr