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Orbit Inc.

Social Media Specialist

Orbit Inc., Salt Lake City, Utah, United States, 84910

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Utah | UT 845 Overland Rd North Salt Lake, UT 84054, USA

Orbit, located in

North Salt Lake, UT

(10 minutes north of downtown

Salt Lake City ), is looking for a full-time

[title] . Why should you come work at Orbit? Because we are

Changing the Way the World Waters

through

Conservation

and

Sustainability

by developing and manufacturing innovative irrigation products.

Are you ready to help us

Change the Way the World Waters ?

Are you ready to be part of a team that values

Quality of Life ,

Flexibility, and great Work-Life Balance ?

Are you seeking an employer who values

Caring Relationships

and treating all team members as people?

Do you have a

Positive Attitude

and seek to work with like-minded individuals?

Do you want to be part of a team who has used

Innovation and Continuous Improvement

to succeed for over 50 years?

These are Orbit’s core values and are lived by our team members each day!

Job Responsibilities:

Manages brand social media channels, including, but not limited to:

Social strategy development (in support of overarching marketing and organizational goals)

Creation of ongoing social content calendars

Social posting (in alignment with social content calendars)

Community management

Trend monitoring

Reporting

Utilizes product and brand direction to craft compelling marketing assets to drive engagement

Oversees influencer engagements, including but not limited to:

Influencer strategy development (in support of overarching marketing and organizational goals)

Identification, review, and selection of influencer partners

Negotiations and management of influencer partnership and deliverables

Billing and contract management

Affiliate relationships, whether direct with influencers or within a larger program

Develops and manages blogs, articles, and content marketing initiatives

Manages Orbit and Gardena’s YouTube channels

Monitors, analyzes, and reports performance with but not limited to impressions, engagement, reach, video views, collateral downloads, and leads

Works with internal teams to ensure alignment on campaign follow up messaging and collaborates with Graphic Designers to create content

Manages vendor / agency performance as well as evaluation of new tools

Understands attributes of the end user and creates target customer profiles

Monitors trends in the industry and understands competition

Keeps current on Gardena R&D and product development projects

What are the requirements for this position?

Strong understanding of social media platforms and community management

Experience with affiliate and influencer marketing programs

Ability to create engaging content for blogs, articles, and YouTube

Proficiency in direct marketing tools (email, SMS, database management)

Familiarity with Emplifi platform preferred

Ability to be forward thinking regarding the application and evolution of Gardena's digital strategy and how it can be used to drive sales and streamline Gardena/retailer transactions

Excellent written and verbal communication skills, including the ability to deal with technical terms in a way that is understandable to both expert and novice

Strong presentation skills including the ability to use multi-media devices to demonstrate the project at various levels of development

Ability to effectively manage many tasks and details concurrently

Ability to work effectively with a team consisting of a wide range of personalities and expertise; must interface effectively with creative/sales/ecommerce/technical teams

Ability to understand the customer viewpoint while always working in the best interests of the company

Strong analytical skills; ability to collect and process data graphically/verbally

High creativity and ability to “think outside the box”

Highly motivated and focused on delivering results while contributing to a positive work environment

Must respect the confidential nature of the information relative to duties

Knowledge of/experience within the Lawn & Garden a plus

Bachelor’s degree in marketing or another relevant field required

5+ years of experience in digital marketing

May sit comfortably to perform the work; however, there may be some walking; standing; bending; carrying light items; driving an automobile, etc. Special demands are not required to perform the work.

Risks found in the typical office setting, which is adequately lighted, heated, and ventilated, e.g., safe use of office equipment, avoiding trips and falls, observing fire regulations, etc.

The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

Are you qualified for this position? If yes, apply NOW!

We offer great benefits:

A

free

onsite healthcare clinic

Flexible office hours (standard M-F, 8 AM to 5 PM)

PTO and paid holidays

Medical, dental, and vision insurances

Life insurance

Long- and short-term disability insurances

Employee discounts on Orbit and Husqvarna products

Subsidized UTA ECO pass

(Frontrunner, Trax, & buses)

401K match up to 4%

Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.

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