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Wright-Patt Credit Union

Brand Communications Copywriter

Wright-Patt Credit Union, Beavercreek, Ohio, United States

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Category: Marketing

Job Location: 3560 Pentagon Blvd, Beavercreek, Ohio

Pay Classification: Exempt (Salary)

NMLS Required: No

Work Type: Variable

Position Type: Full-Time/Regular

Brand Communications Copywriter The Brand Communications Copywriter serves as the voice of the credit union’s brand for proactive key member and partner-employee communications, including change management communications, letters and notices to members, partner-employee communication regarding marketing campaigns and initiatives, and online content for the credit union’s website. The role ensures messaging reflects the credit union brand, is written in a member/partner-employee‑first voice, is transparent, personal, approachable, simple, and clear.

Responsibilities

Writes member‑facing communications about changes to credit union products, services, systems, etc. (35%)

Writes partner‑facing communications for change management and marketing campaigns (25%)

Serves as marketing representation in internal document review and approval system (15%)

Works closely with cross‑functional teams to ensure messaging is accurate, compliant, and regulatory (10%)

Ensures all communications align with brand, tone, voice, creative and communication guidelines (5%)

Crafts proactive, transparent, personable, approachable, empathetic messaging (5%)

Ensures policies, procedures, risk mitigation activities and operating controls are followed; reports gaps (5%)

Required Skills

Bachelor’s degree in Marketing, Advertising, Communications, Journalism, or English and a minimum of 5 years of writing communications experience, ideally in financial services

Excellent organizational and time‑management skills; ability to work independently and multi‑task with minimal supervision

Excellent motivational and interpersonal skills; ability to lead in a non‑supervisory capacity

Excellent verbal and written communication skills; ability to write in various voices/tones, including AP style, and possess exceptional proofreading skills

Demonstrated ability to lead and manage projects across multiple teams, ensuring brand integrity

Ability to present ideas and creative work to internal teams for modification or approval

Thrives in a dynamic, fast‑paced, high‑energy environment; manages multiple campaigns and shifting priorities

In‑depth knowledge of marketing techniques, consumer behavior, best practices across multiple disciplines and channels

Ability to maintain confidentiality of sensitive information

Appropriately responds to constructive feedback

Seniority Level Mid‑Senior level

Employment Type Full‑time

Job Function Marketing, Public Relations, and Writing/Editing

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