AimHire
Overview
AimHire is partnering with a fast growing SaaS company that is needing a Product Marketing Manager to join their growing team. This is a high-impact Product Marketing opportunity to shape positioning, narrative, and go-to-market strategy for a market leader in one of the fastest-growing segments of the learning and enablement space. Role
Product Marketing Manager
— Compensation: up to $125k + 10% bonus Why You’ll Love This Role
You’ll own the full storytelling arc, from how the product is discovered and evaluated, to how it is adopted by the world’s most innovative enterprise teams. This is an
individual contributor
role for a strategic and hands-on Product Marketer who thrives at the intersection of messaging, GTM execution, market insights, and customer advocacy. You’ll work directly with leadership and cross-functional partners in Product, Sales, Marketing, and Customer Success to define market positioning, launch new capabilities, build a strong brand voice, and lead thought leadership programs across platforms, events, and industry conversations. Responsibilities
Develop core positioning and value propositions across personas, verticals, and use cases Lead end-to-end go-to-market strategy for launches and major feature releases Conduct ongoing market and competitive research to identify trends and opportunities Define and refine the company’s ICP across customer education, sales enablement, cybersecurity, and sandboxing use cases Manage presence on platforms like G2 and Capterra—optimize reviews, feedback loops, and product perception Support Analyst Relations (Gartner, Forrester, etc.) and secure representation in key industry reports Create customer-focused content: case studies, webinars, blog content, campaign assets, and video narratives Build and maintain sales enablement resources: battlecards, pitch decks, comparison tools, ROI calculators, demo scripts, etc. Ensure consistent messaging across digital channels, content, collateral, and in-app experience Own keyword strategy and SEO-driven content priorities in partnership with demand teams Lead and scale a thriving customer community (Circle) focused on engagement, advocacy, and user conversations Participate as a brand storyteller at webinars, events, conferences, and customer sessions Manage field marketing activities: tradeshows, conferences, partner events, roadshows, and follow-up programs Maintain a structured Voice of Customer feedback loop to inform Product and GTM strategy Requirements
4+ years of experience in B2B SaaS Product Marketing or integrated GTM roles Proven success leading product launches and multi-channel GTM programs Exceptional storytelling, writing, positioning, and messaging skills Ability to turn technical capabilities into simple, compelling value narratives Experience supporting community programs, events, or customer advocacy initiatives Knowledge of SEO-driven messaging and performance-based keyword strategy Highly collaborative, organized, and effective operating as a senior IC within a lean, fast-moving team Competitive base compensation + performance bonus 401(k) Flexible PTO Paid company holidays Modern downtown Denver office with onsite gym & parking AimHire is an equal opportunity employer. Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing Industries
Software Development Note: This refined description excludes unrelated postings and extraneous content, preserving the core role details and requirements.
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AimHire is partnering with a fast growing SaaS company that is needing a Product Marketing Manager to join their growing team. This is a high-impact Product Marketing opportunity to shape positioning, narrative, and go-to-market strategy for a market leader in one of the fastest-growing segments of the learning and enablement space. Role
Product Marketing Manager
— Compensation: up to $125k + 10% bonus Why You’ll Love This Role
You’ll own the full storytelling arc, from how the product is discovered and evaluated, to how it is adopted by the world’s most innovative enterprise teams. This is an
individual contributor
role for a strategic and hands-on Product Marketer who thrives at the intersection of messaging, GTM execution, market insights, and customer advocacy. You’ll work directly with leadership and cross-functional partners in Product, Sales, Marketing, and Customer Success to define market positioning, launch new capabilities, build a strong brand voice, and lead thought leadership programs across platforms, events, and industry conversations. Responsibilities
Develop core positioning and value propositions across personas, verticals, and use cases Lead end-to-end go-to-market strategy for launches and major feature releases Conduct ongoing market and competitive research to identify trends and opportunities Define and refine the company’s ICP across customer education, sales enablement, cybersecurity, and sandboxing use cases Manage presence on platforms like G2 and Capterra—optimize reviews, feedback loops, and product perception Support Analyst Relations (Gartner, Forrester, etc.) and secure representation in key industry reports Create customer-focused content: case studies, webinars, blog content, campaign assets, and video narratives Build and maintain sales enablement resources: battlecards, pitch decks, comparison tools, ROI calculators, demo scripts, etc. Ensure consistent messaging across digital channels, content, collateral, and in-app experience Own keyword strategy and SEO-driven content priorities in partnership with demand teams Lead and scale a thriving customer community (Circle) focused on engagement, advocacy, and user conversations Participate as a brand storyteller at webinars, events, conferences, and customer sessions Manage field marketing activities: tradeshows, conferences, partner events, roadshows, and follow-up programs Maintain a structured Voice of Customer feedback loop to inform Product and GTM strategy Requirements
4+ years of experience in B2B SaaS Product Marketing or integrated GTM roles Proven success leading product launches and multi-channel GTM programs Exceptional storytelling, writing, positioning, and messaging skills Ability to turn technical capabilities into simple, compelling value narratives Experience supporting community programs, events, or customer advocacy initiatives Knowledge of SEO-driven messaging and performance-based keyword strategy Highly collaborative, organized, and effective operating as a senior IC within a lean, fast-moving team Competitive base compensation + performance bonus 401(k) Flexible PTO Paid company holidays Modern downtown Denver office with onsite gym & parking AimHire is an equal opportunity employer. Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing Industries
Software Development Note: This refined description excludes unrelated postings and extraneous content, preserving the core role details and requirements.
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