
Strategic Marketing Technology Programs Lead
Highmark Health, Columbia, South Carolina, us, 29228
A healthcare organization is seeking a Marketing Program Manager to drive and manage complex marketing initiatives. The role requires a minimum of 7-10 years of project management experience, ideally within healthcare marketing. Responsibilities include overseeing program alignment with strategic goals, developing governance structures, and ensuring effective change management practices. Candidates should hold a relevant bachelor's degree and possess strong skills in customer engagement metrics. Exceptional communication and stakeholder management are essential for this role.
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