Novatech
Marketing Manager – Residential Product Lines
Looking for a role where your ideas matter and your contributions drive results? At Novatech, we offer more than just a job — we offer a place where you can grow, innovate, and help shape the future of the building materials industry. About Novatech
Founded in 1982, Novatech is a North American leader in the design and manufacturing of doors, door glass, and patio doors. With more than 1,500 employees across 16 plants and 5 distribution centers, we deliver high-quality, durable solutions for the residential, commercial and institutional markets. Novatech is a growing company committed to innovation, quality, and a strong team culture across all our North American operations. Key Responsibilities
Lead the development, planning, and execution of the annual marketing plan for residential product lines in the U.S. Oversee communication strategies and product launch plans, working closely with internal teams, agencies, and external partners. Conduct market research and competitive analysis to identify trends, evaluate marketing initiatives, and recommend strategies to strengthen market positioning. Supervise the creation and production of sales and marketing materials, including brochures, presentations, digital content, spec sheets, and trade show materials. Contribute to the development and rollout of go‑to‑market strategies to maximize product visibility and brand awareness across distribution networks. Plan and execute promotional campaigns to drive sales growth and customer loyalty. Manage media campaigns (traditional and digital), including budget and performance tracking, and ROI analysis. Coordinate co‑op marketing programs and measure marketing performance in collaboration with the sales team, dealers, and partners. Track and analyze KPIs related to sales, customer satisfaction, and marketing performance, proposing actions for continuous improvement. Oversee multi‑segment marketing initiatives targeting manufacturers, retailers, architects, designers, and contractors to promote Novatech products. The Profile We Are Looking For
Bachelor’s degree in Marketing, Business, or a related field. Minimum of 10 years of experience in marketing project management. Strong understanding of digital marketing and analytics. Proven ability to lead and motivate multidisciplinary teams. Experience with CRM systems (HubSpot is an asset). Demonstrated leadership and collaboration skills, with a focus on maintaining a positive and motivating work environment. Creative, proactive, and solution‑oriented mindset. Passionate about customer satisfaction and delivering tangible results. Excellent time management and ability to prioritize in a fast‑paced environment. Availability to travel across the United States and Canada, as required. Benefits & Opportunities
Winner of Canada’s Best Managed Companies since 2022 Platinum category. The opportunity to work on challenging, large‑scale projects with a North American scope. A competitive salary and benefits package. 401K plan with company contribution. Opportunities for advancement, training and skills development. Job Details
Seniority level: Mid‑Senior level Employment type: Full‑time Job function: Marketing and Sales Industries: Wholesale Building Materials Ready to bring your skills to a company that rewards effort, encourages growth, and values people? Choosing Novatech gives you the opportunity to develop at the pace of a dynamic, innovative and human company, where pleasure and good humor rub shoulders with passion for the product. Here, your ideas and expertise pave the way for great achievements. There’s a whole world behind our expertise. The only thing missing is you.
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Looking for a role where your ideas matter and your contributions drive results? At Novatech, we offer more than just a job — we offer a place where you can grow, innovate, and help shape the future of the building materials industry. About Novatech
Founded in 1982, Novatech is a North American leader in the design and manufacturing of doors, door glass, and patio doors. With more than 1,500 employees across 16 plants and 5 distribution centers, we deliver high-quality, durable solutions for the residential, commercial and institutional markets. Novatech is a growing company committed to innovation, quality, and a strong team culture across all our North American operations. Key Responsibilities
Lead the development, planning, and execution of the annual marketing plan for residential product lines in the U.S. Oversee communication strategies and product launch plans, working closely with internal teams, agencies, and external partners. Conduct market research and competitive analysis to identify trends, evaluate marketing initiatives, and recommend strategies to strengthen market positioning. Supervise the creation and production of sales and marketing materials, including brochures, presentations, digital content, spec sheets, and trade show materials. Contribute to the development and rollout of go‑to‑market strategies to maximize product visibility and brand awareness across distribution networks. Plan and execute promotional campaigns to drive sales growth and customer loyalty. Manage media campaigns (traditional and digital), including budget and performance tracking, and ROI analysis. Coordinate co‑op marketing programs and measure marketing performance in collaboration with the sales team, dealers, and partners. Track and analyze KPIs related to sales, customer satisfaction, and marketing performance, proposing actions for continuous improvement. Oversee multi‑segment marketing initiatives targeting manufacturers, retailers, architects, designers, and contractors to promote Novatech products. The Profile We Are Looking For
Bachelor’s degree in Marketing, Business, or a related field. Minimum of 10 years of experience in marketing project management. Strong understanding of digital marketing and analytics. Proven ability to lead and motivate multidisciplinary teams. Experience with CRM systems (HubSpot is an asset). Demonstrated leadership and collaboration skills, with a focus on maintaining a positive and motivating work environment. Creative, proactive, and solution‑oriented mindset. Passionate about customer satisfaction and delivering tangible results. Excellent time management and ability to prioritize in a fast‑paced environment. Availability to travel across the United States and Canada, as required. Benefits & Opportunities
Winner of Canada’s Best Managed Companies since 2022 Platinum category. The opportunity to work on challenging, large‑scale projects with a North American scope. A competitive salary and benefits package. 401K plan with company contribution. Opportunities for advancement, training and skills development. Job Details
Seniority level: Mid‑Senior level Employment type: Full‑time Job function: Marketing and Sales Industries: Wholesale Building Materials Ready to bring your skills to a company that rewards effort, encourages growth, and values people? Choosing Novatech gives you the opportunity to develop at the pace of a dynamic, innovative and human company, where pleasure and good humor rub shoulders with passion for the product. Here, your ideas and expertise pave the way for great achievements. There’s a whole world behind our expertise. The only thing missing is you.
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