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SalaryGuide

Marketing Assistant

SalaryGuide, Salt Lake City, Utah, United States, 84193

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Responsibilities

The Marketing Assistant is responsible for coordinating all on-site sales and move-in efforts under the direction of the Marketing Director.

Conducts initial and/or follow up contact with prospective residents and family members, to include phone calls, walk-ins, and requests for information received through the mail or web-based.

Assembles all appropriate collateral material for mass mailings, individual correspondence, information packets, floor plans, etc.

Follows up on requests for information from current prospects and disseminates information approved by the Executive Director.

Maintains database in Lead Tracking (ALF) Nurtures relationships with new and existing prospects to provide a continuation of referrals and to sell the services provided by, including but not limited to Independent Living, Assisted Living and Memory Care senior living.

Implements marketing strategies as instructed by the Executive Director and Marketing Director.

Assists with the implementation of the marketing plan, which includes participation (as needed) through all phases of the marketing process, special events, promotional strategies, community relationships, presentations, etc.

Participates in all areas of marketing activities that are needed to achieve goals set by the Executive Director. Handles mailing of letters, forms and collateral materials, as appropriate in response to the needs of prospective residents and their families.

Requirements

High school diploma or equivalent required

Bachelor’s degree in Marketing preferred

Two years of Senior Living experience preferred

Must possess excellent leadership and communication skills, be creative, fun loving and have a caring disposition towards the elderly

The Marketing Assistant must also have a current driver’s license

Typing and marketing skills and have a neat, professional, courteous manner and appearance

Ability to pass drug screen and Criminal background check

Willing to work shift assigned, weekends, and holidays

Preferred

Bachelor’s degree in Marketing preferred

Two years of Senior Living experience preferred

Benefits

Medical, Dental, Vision, Life/AD&D, Flexible Spending Account, Short Term Disability, Accident Insurance, Critical Illness Insurance, Hospital Indemnity Insurance

401(k) plan with a competitive Match program

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