SalaryGuide
Responsibilities
Contribute to the development and maintenance of the monthly community engagement calendar across assigned platforms Execute daily community engagement tactics including outreach, surprise & delight opportunities, and UGC sourcing in partnership with vendors (where relevant) and internal teams. Manage owned post engagements as well as outbound engagement opportunities to fans and talent; ensure appropriate reviews and approvals Partner with other specialists to ensure community engagement ideation and execution is shared Work with direct brand team leadership and (Sr) Managers to validate community engagement plans and ensure alignment with brand and campaign strategies. This includes: Align with brand teams on key themes, formats, and platforms to source opportunities; work within team to source engagement and UGC opportunities based on business priorities Proactively seek opportunities to further recognize and grow community engagement efforts from digital spaces to events, premieres and beyond Collaborate with team members to ideate new engagement concepts that highlight fan creativity, celebrate moments, and connect with audiences authentically. Review accounts for outreach and engagement based on guidelines and best practices Requirements
Knowledge and appreciation for the Disney, Pixar, Marvel, Star Wars or Disney+ and relevant upcoming titles Minimum of 2+ years social media or community management experience within consumer-facing media or global brand Strong writing and copyediting skills with a clear understanding of brand voice and tone. Familiarity with digital trends, fandom culture, and social platform best practices. Experience managing editorial calendars and working within approval workflows. Passion for storytelling, listening to what the community has to say Basic understanding of digital analytics and performance tracking Superior knowledge of social platforms and its native products Preferred
Previous experience with tools – AirTable, Smartsheets, and/or Zendesk preferred Experience in Sprinklr, Creator Studio, Keynote, Google Slides, Experience within brand entertainment marketing and/or streaming services a plus Previous experience working with large, matrixed organizations a plus Familiarity with theatrical campaign marketing, streaming platforms, or brand marketing
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Contribute to the development and maintenance of the monthly community engagement calendar across assigned platforms Execute daily community engagement tactics including outreach, surprise & delight opportunities, and UGC sourcing in partnership with vendors (where relevant) and internal teams. Manage owned post engagements as well as outbound engagement opportunities to fans and talent; ensure appropriate reviews and approvals Partner with other specialists to ensure community engagement ideation and execution is shared Work with direct brand team leadership and (Sr) Managers to validate community engagement plans and ensure alignment with brand and campaign strategies. This includes: Align with brand teams on key themes, formats, and platforms to source opportunities; work within team to source engagement and UGC opportunities based on business priorities Proactively seek opportunities to further recognize and grow community engagement efforts from digital spaces to events, premieres and beyond Collaborate with team members to ideate new engagement concepts that highlight fan creativity, celebrate moments, and connect with audiences authentically. Review accounts for outreach and engagement based on guidelines and best practices Requirements
Knowledge and appreciation for the Disney, Pixar, Marvel, Star Wars or Disney+ and relevant upcoming titles Minimum of 2+ years social media or community management experience within consumer-facing media or global brand Strong writing and copyediting skills with a clear understanding of brand voice and tone. Familiarity with digital trends, fandom culture, and social platform best practices. Experience managing editorial calendars and working within approval workflows. Passion for storytelling, listening to what the community has to say Basic understanding of digital analytics and performance tracking Superior knowledge of social platforms and its native products Preferred
Previous experience with tools – AirTable, Smartsheets, and/or Zendesk preferred Experience in Sprinklr, Creator Studio, Keynote, Google Slides, Experience within brand entertainment marketing and/or streaming services a plus Previous experience working with large, matrixed organizations a plus Familiarity with theatrical campaign marketing, streaming platforms, or brand marketing
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