Logo
SalaryGuide

Marketing Analytics Solution Consultant

SalaryGuide, El Paso, Texas, United States

Save Job

Responsibilities

Consult with clients to understand their marketing analytics needs and design tailored solutions using our software platform Analyze complex marketing datasets to uncover trends, patterns, and actionable insights Develop and present data-driven recommendations to improve campaign effectiveness, customer segmentation, and ROI Collaborate with product, engineering, and sales teams to deliver successful client outcomes Lead workshops and training sessions to enable clients on analytics best practices Stay current with industry trends in marketing analytics, data science, and AI Requirements

Bachelor’s or Master’s degree in Marketing Analytics, Data Science, or a related field Minimum 5 years of experience in marketing analytics, data science, or business intelligence within a software vendor, consulting, or enterprise environment Proven experience with marketing analytics platforms (e.g., SAS, Adobe Analytics, Google Analytics, Salesforce Marketing Cloud) Strong proficiency in data analysis tools and languages (e.g., SAS, SQL, Python, R) Proven communication skills with the ability to present complex findings to non-technical stakeholders Demonstrated experience applying marketing data science solutions in financial services, retail, or telecommunications Proven track record of leveraging customer data to drive segmentation, personalization, and campaign optimization in financial services Experience analyzing omni-channel retail data to improve customer engagement, loyalty programs, and sales performance Preferred

Benefits

Comprehensive medical, prescription, dental and vision plans Medical plan options include: PPO with low annual deductible and copays HDHP combined with a health savings account with a contribution from SAS Onsite Health Care Center (HQ) that’s free to employees and family members enrolled in the PPO plan There’s a pharmacy too, ship prescriptions for no additional charge An industry-leading 401k plan Tuition Assistance Program and programs and resources to support your development Generous time away including vacation time, a variety of paid holidays, and our U.S. Winter Wellness Break between December 25 and January 1

#J-18808-Ljbffr