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Hudson Manpower

Media Strategy Director

Hudson Manpower, Los Angeles, California, United States, 90079

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Job Summary

Job Title : Media Strategy Director

Location: Woodland Hills, CA

We are seeking a strategic and data-driven Media Strategy Director to lead integrated media planning across digital, social, and traditional channels. This role blends analytical rigor, creative problem‑solving, and leadership to deliver high‑impact media strategies aligned with business goals.

The ideal candidate is fluent in modern media terminology (DSP, CPA, IVT, ROAS, AVOC) and excels at translating complex performance data into actionable insights for both clients and internal teams.

Key Responsibilities

Lead and oversee media planning and strategy for multiple accounts

Serve as senior media lead across digital, social, and traditional platforms

Develop and present strategic media plans and recommendations

Collaborate cross‑functionally with Account, Strategy, Creative, and Analytics teams

Manage the full media planning lifecycle from research to execution

Ensure campaigns meet defined KPIs and business objectives

Lead high‑level media partner negotiations to maximize ROI

Mentor and manage media supervisors and strategists

Identify emerging media trends, technologies, and opportunities

Support new business pitches and agency growth initiatives

Maintain deep understanding of audience insights and competitive landscapes

Oversee team performance, workload distribution, and professional development

Specialize in specific media channels as needed (programmatic, social, broadcast)

Ensure accuracy, professionalism, and attention to detail in all deliverables

Perform additional duties as assigned

Required Qualifications & Skills

Bachelor’s degree in Marketing, Advertising, Communications, or related field (or equivalent experience)

8+ years of experience in media planning, buying, or strategy

Minimum 2 years in a leadership or supervisory role

Proven experience managing cross‑channel media strategies

Hands‑on experience with media platforms and tools (e.g., DSPs, paid social, analytics)

Strong knowledge of media research and audience measurement tools

Excellent communication, presentation, and leadership skills

Ability to manage teams and build strong stakeholder relationships

Strategic, analytical, and creative problem solver

Highly organized, self‑motivated, and detail‑oriented

Passion for media innovation and emerging technologies

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