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Better Trucks

Marketing Manager

Better Trucks, Chicago, Illinois, United States, 60290

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Better Trucks is one of the fastest-growing regional last-mile carriers in the nation, and we're just getting started.

We partner with the world's leading retailers, eCommerce firms, and fulfillment centers to deliver parcels to over 50% of the country in under two days. As a technology-first organization, we are redefining the last-mile delivery landscape with an advanced, purpose-built technology stack that drives efficiency, accuracy, and an unparalleled customer experience.

We are looking for a Marketing Manager to join our team and lead the development and execution of impactful marketing strategies.

This role offers the opportunity to shape the voice of a fast-growing brand, build campaigns that resonate with our audience, and drive measurable business growth through strategic leadership.

Successful candidates bring exceptional leadership skills, strategic vision, and a proven track record of success, combined with a positive attitude, high energy, and an innate drive to excel.

Key Responsibilities

Lead and manage our marketing function, including oversight of agency relationships and potential future team members.

Develop and execute comprehensive marketing strategies to elevate brand awareness and drive lead generation across target markets.

Own multi-channel campaign planning and management, including digital, content, email, social media, and events.

Partner with sales and product leadership to create compelling content and materials that support customer acquisition and retention efforts.

Establish KPIs, analyze campaign performance, and provide strategic insights to optimize ROI and marketing effectiveness.

Oversee the company's digital presence, including website strategy, SEO, and paid advertising initiatives.

Lead PR efforts, including press releases, media outreach, and industry partnerships.

Manage marketing budgets and allocate resources effectively to maximize impact.

Stay ahead of industry trends and competitor activity to identify opportunities for differentiation and market positioning.

Report on marketing performance and business impact to executive leadership.

Qualifications

5-8 years of experience in marketing, with demonstrated progression in responsibility, preferably in logistics, transportation, or technology sectors.

Proven track record of developing and executing successful multi-channel marketing strategies that drive measurable business results.

Experience managing agency relationships and/or leading marketing teams.

Exceptional writing, storytelling, and communication skills, with a portfolio of impactful content.

Expert proficiency with marketing tools, including CRM, marketing automation, and analytics platforms.

Strong analytical mindset with demonstrated ability to translate data into strategic decisions.

Experience managing marketing budgets and demonstrating ROI.

Ability to thrive in a fast-paced, high-growth environment and manage multiple priorities simultaneously.

Strategic, creative, and innovative thinker with a results-oriented approach and strong business acumen.

What We Offer

Competitive salary with performance-based incentives.

Equity opportunities in a fast-growing company.

Comprehensive benefits package (healthcare, 401(k), etc.).

A chance to shape the future of marketing for a transformative brand in last-mile logistics.

Join Us The coming years will be pivotal for Better Trucks as we continue to scale and redefine last-mile delivery. If you're a driven, strategic marketing leader who's ready to make an impact, we'd love to hear from you!

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