Warner Bros. Discovery is hiring: Senior Editor, Audience Insights & Strategy, C

Senior Editor, Audience Insights & Strategy, CNN

Warner Bros. Discovery is seeking a Senior Editor, Audience Insights & Strategy, CNN to join a team focused on evolving our digital product and centering our audience in journalism. The candidate will turn data into actionable insights, shape editorial and content strategies, and develop scalable workflows and products that extend impact of insights across the organization.

This is a role for a strategic thinker and skilled communicator who thrives at the intersection of audience‑centered editorial judgment, data fluency, and cross‑functional collaboration.

Key Responsibilities

• Analyze performance data across CNN’s digital platforms (site, app, social, video, audio) to uncover trends, insights, and anomalies.
• Develop clear, actionable insights and prescriptive recommendations to grow CNN’s audience through editorial strategies.
• Present findings to internal stakeholders through written reports and visually compelling presentations.
• Develop scalable workflows and repeatable processes for insights generation and delivery.
• Pitch, assign and edit content analyses that align with CNN’s strategic priorities.
• Support the development of playbooks for repeatable coverage strategies.
• Work with newsroom staff to understand audience insights, tools and strategies.
• Serve as a voice of insights in editorial conversations, advocating for user needs and behaviors.
• Proactively identify and support areas of opportunity for audience growth and experimentation.
• Measure and communicate the impact of insights‑driven initiatives, editorial decisions and newsroom experiments.
• Collaborate with partners in audience, product, analytics and editorial to bring audience‑first thinking and data‑backed insights into content, product and platform strategies.

Your Qualifications & Experiences

• 5‑7+ years of experience in digital media, audience development, content strategy, or audience insights roles.
• Proven success embedding audience insights into decision‑making within complex editorial or media organizations.
• Ability to synthesize complex data points into clear narratives and prescriptive recommendations.
• Experience collaborating across editorial, product and analytics teams.
• Familiarity with newsroom dynamics and editorial decision‑making processes.
• Fluency in analytics platforms (Adobe Analytics, Chartbeat, Parse.ly, Google Analytics, Looker Studio) and comfort with basic data manipulation and formulas in Excel or Google Sheets.
• Experience using Google Trends to research audience behavior.
• Editorial sensibility and strategic perspective, balancing brand mission and audience behavior.
• Strong communication and storytelling skills, with a track record of communicating strategic insights to editorial leaders.

How We Get Things Done

Our guiding principles are core values by which we operate. We hope they resonate with you and look forward to discussing them during your interview (guiding principles).

Championing Inclusion

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. As an equal‑opportunity employer, we consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, disability, and other protected categories.

Job Details

Seniority level: Director
Employment type: Full‑time
Job function: Marketing, Public Relations, and Writing/Editing
Industry: Entertainment Providers
Location: New York, NY (Remote or hybrid options available)

Salary range: $91,000.00 – $169,000.00 per year (location and experience dependent). Additional benefits include health insurance, wellness program, life and disability insurance, retirement savings plan, paid holidays, sick time, and vacation.