Colorado Springs is hiring: Public Communication Specialist II in Colorado Sprin

Social Media & Digital Content Manager (Public Communication Specialist II)

About the Job: In this position you will lead the City’s digital content strategy and execute comprehensive, high‑quality, and engaging content through various social media platforms. You must have a passion for engaging online audiences and the know‑how to creatively reach a wide audience through a variety of channels. Experience creating impactful social media content and memorable campaigns is a must. We are looking for a person with the ability to tell stories and find ways to make government messages exciting and relatable, transforming the ordinary into the extraordinary.

Job Type: Full Time

Work Location: City Administration Building, 30 S Nevada Ave, Colorado Springs, CO 80906

Learn more about the department: https://coloradosprings.gov/communications

Responsibilities and Duties

• Manage the City of Colorado Springs’ primary social media accounts: @CityofCOS, @MayorofCOS, and @OlympicCity USA. Develop and maintain a specific persona for each account and platform.
• Design and implement an overall social media strategy to align with the goals of the mayor, City administration, and City departments, and communicate effectively to all residents and stakeholders.
• Generate, edit, publish, and share engaging content daily across multiple platforms.
• Assist City departments with managing accounts on various social media platforms including, but not limited to, Facebook, X, LinkedIn, Instagram, TikTok, YouTube, and Nextdoor.
• Manage the City’s interactions with residents through social media and communicate with followers by monitoring comments and responding to queries with accurate information in a timely and courteous manner.
• Analyze communication needs and develop strategic digital campaigns for specific City departments.
• Promote City programs and services using videos, photos, infographics or text posts on social media platforms.
• Plan and create compelling social media content and digital campaigns to build community and trust in government.
• Maintain the City’s social media policy, accessibility guidelines, and best practices, and conduct training for City social media admins on these practices.
• Provide 24-hour on‑call assistance approximately one week per month and communicate to the public in crisis situations.

Key Qualifications

Knowledge of:

• Modern office technology, especially Microsoft Office suite.
• Public relations and crisis communications best practices.
• Social media platforms and latest trends.
• Content creation tools for videos, photos, and graphics.

Ability to:

• Provide excellent organizational and customer service skills.
• Analyze problems, identify alternative solutions, and make recommendations.
• Excel in a fast‑paced environment.
• Establish and maintain effective working relationships.
• Communicate clearly and concisely, orally and in writing to various levels of stakeholders.
• Prioritize, organize, and manage multiple projects from a variety of different departments.
• Evaluate and resolve complex issues.

We value a diverse range of qualifications and experiences. Our organization views each year of further education as equivalent to each year of relevant work experience, and each year of additional relevant work experience as equivalent to each year of required education.

• Bachelor’s degree from an accredited college or university with major coursework in a related area of study.
• Three years of full‑time, professional experience in a related field.

The following qualifications are not required, but they are considered desirable. If you possess any of the preferred qualifications, please include specific details in your application. This information may be used to identify a top group of applicants.

• A minimum of two (2) years experience managing multiple social and digital channels for a government, non‑profit, media, or business.

Please contact Katie McLaughlin at katie.mclaughlin@coloradosprings.gov for any questions about this position.