Media, PR & Influencer Marketing Manager (Italy, Greece & Israel) Job at Philips

Media, PR & Influencer Marketing Manager (Italy, Greece & Israel) page is loaded## Media, PR & Influencer Marketing Manager (Italy, Greece & Israel)locations: Milanotime type: Full timeposted on: Posted Todayjob requisition id: 569108### Job TitleMedia, PR & Influencer Marketing Manager (Italy, Greece & Israel)### Job DescriptionIn this role, you will have a significant impact on business growth by driving innovative media planning that support sales objectives and strengthen digital presence. You will be part of the Personal Health team for IIG (Italy, Israel and Greece), collaborating across the different organizations and reporting to the Consumer Marketing Leader.**Your role:*** Build strategic media plans to achieve Business & Marketing goals and sell-out ambitions by working with the media agency.* Analyze media landscape to develop comprehensive and innovative marketing/media tactics that outperform the competition.* Design and implement data-driven marketing strategies aimed at driving significant increases in traffic, leads, and sales.* Partner with Shopper Marketing & Commercial teams to embed media capabilities in e-trade and Retail Media plans to effectively drive sell-out.* Collaborate with local and regional Marketing teams to localize creative assets and toolkits.* Develop test-and-learn programs with agencies to optimize performance.* Conduct data analysis to make informed, data-driven decisions that continuously improve campaign performance and maximize return on investment (ROI).* Monitor Media, Marketing & Business KPIs and report insights to senior management highlighting progress and areas for improvement.**You're the right fit if you have:*** Bachelor’s or Master’s degree in Marketing, Business, Communications, or related fields.* 3-5+ years in performance marketing, media planning, or digital marketing in an agency or multinational company environment.* Advanced knowledge of media platforms, data analysis, KPIs (CPA, ROAS), and digital marketing tools.* Strong analytical skills (including advanced Excel expertise) to calculate ROI and manage budget planning effectively.* Negotiation skills to increase efficiency of media investments.* Strong ability to work in cross-functional teams, results-oriented mindset, and innovative approach.* Excellent stakeholder management skills to collaborate across internal teams and with external agencies.* Proven ability to work effectively as a team player, building trust and collaboration.* Excellent presentation and communication skills.* A global mindset with cultural agility, a consumer-centric approach, and a data-driven decision-making style.* Fluent in English in addition to Italian as local language.**How we work together** We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations. Indicate if this role is an office/field/onsite role.**About Philips** We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.* Learn more about .* Discover .* Learn more about .If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care .#LI\_EU#PersonalHealthAt Philips, we believe that every human matters. As a global health-tech leader, we focus on improving people’s health and wellbeing through meaningful innovation. The people who work here share our passion and are motivated to bring this purpose to life.For more than 130 years, we have been creating technologies and innovations that improve people's lives and support healthcare practitioners. Headquartered in the Netherlands and operating in more than 100 countries globally, we focus our advanced technology and deep clinical and consumer insights on Precision Diagnosis, Image Guided Therapy, Enterprise Informatics, Monitoring/ Connected Care, Sleep & Respiratory Care and Personal Health.Together, we deliver better care for more people because we believe that every human matters. That's why we're taking steps to create an environment where we acknowledge and embrace our differences and uniqueness and listen to and value each other's views. When people feel cared for and listened to, they bring their best qualities to work, leading to better collaboration, communication, innovation and success.*It is the policy of Philips to provide equal employment and advancement opportunities to all qualified employees and applicants for employment without regard to race, color, religion, sex, pregnancy/childbirth or related medical conditions, age, ethnic or national origin, sexual orientation, gender identity or expression, physical or mental disability, genetic information, citizenship status, veteran or military status, marital or domestic partner status or any other characteristic protected by law. As an equal opportunity employer, Philips is committed to fostering a culture where all are treated with respect and professionalism.**To ensure reasonable accommodations for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974 and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.**Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug-free workplace.* #J-18808-Ljbffr