Teredesai, McCann & Assoc is hiring: Head of Marketing Strategy in Boston

Vertex currently operates at the forefront of rare disease scientific innovation and has successfully developed and commercialized multiple breakthrough medicines for Cystic Fibrosis (CF), Sickle Cell Disease, Transfusion-Dependent Beta Thalassemia and Pain. In addition to clinical development programs in these commercialized areas, Vertex has more than a dozen ongoing research programs focused on the underlying mechanisms of other serious diseases including programs in Type 1 diabetes, IgA Nephropathy (IgAN), APOL-1 Mediated Kidney Disease, and Duchenne Muscular Dystrophy, among others. The Director, Market Access Strategy (Heme) is accountable for leading, overseeing, and project managing the development of Market Access (MA) strategies, primarily the payer value proposition (PVP) resources and associated materials and trainings, tactical support programs and overall execution of access resources across all channels for the commercialization of CASGEVY. This role requires a significant degree of collaboration, leadership, influencing and driving strategic alignment across multiple functions (Account Management, Trade, Pricing & Contracting, US Public Affairs, HEOR, Global Value & Access Strategy (GVAS), and Marketing). This role will report into the Sr Director, Market Access Strategy, Heme. Provide critical leadership and project management in developing and implementing brand and market access strategies by channel, to support patient access and customer reimbursement for CASGEVY via the creation and delivery of impactful market access resources to identified and prioritized accounts. Strong ability to wholistically evaluate Market Access Landscape, continue to generate insights to inform strategy and execution Drive payer strategy including understanding of pricing, contracting, payer landscape, access & reimbursement to ensure all strategies and tactics are well thought through and aligned to overarching brand strategy Refinement and execution of the market access strategy across Payer and Trade Lead initiatives to understand, analyze and demonstrate clinical, economic, and societal value to payers, decision-makers, and influencers based on FDAMA114 guidelines (aka Pre-approval Information Exchanges) as well as payer value proposition Develop, train, and implement the necessary promotional resources and reimbursement pull-through that support field account teams' efforts with key customers Customize strategies based on Commercial, Medicaid & Medicare demographics, legislation, & trends Maintain a strong understanding of the CASGEVY patient journey, billing and coding requirements and be a strong partner to the Market Access Strategy lead for the Access and Reimbursement field team. Maintain a strong understanding of CASGEVY Trade policy and decisions, and work hand in hand with the trade strategy partners and trade account team to support our trade partners for an efficient and effective patient journey Identify and address key product barriers to payer access and performance by applying advanced payer analytics and market trends Act as trusted, subject matter expert on US market access landscape to internal colleagues and external customers Expert knowledge of US healthcare system, including gov't & commercial payers (Medicaid experience preferred), policy, and regulatory environment Strong experience working with National and Regional payer account teams aligning on policy language, and operationalization of payer processes Strong understanding of the hospital setting , billing and coding requirements for therapies as well as the flow of funds coupled with cell & gene experience Previous contract strategy leadership experience in the pharmaceutical/biotech or healthcare industry Excellent communication skills with experience presenting to customers and internal leadership Ability to perform in a fast-paced environment , manage multiple priorities simultaneously, and work effectively across cross-functional teams Bachelor's degree in relevant field. MBA or Advanced degree preferred HQ on a hybrid schedule (3 days a week) This role is eligible for an annual bonus and annual equity awards. Some roles may also be eligible for overtime pay, in accordance with federal and state requirements. Actual base salary pay will be based on a number of factors, including skills, competencies, experience, and other job-related factors permitted by law. At Vertex, our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations. From medical, dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, 401(k) and so much more. Flex Designation Hybrid-Eligible Or On-Site Eligible Flex Eligibility Status Hybrid: work remotely up to two days per week; On-Site: work five days per week on-site with ad hoc flexibility. Note: The Flex status for this position is subject to Vertex's Policy on Flex @ Vertex Program and may be changed at any time. #Vertex is a global biotechnology company that invests in scientific innovation. Vertex is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Vertex is an E-Verify Employer in the United States. Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law. Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should make a request to the recruiter or hiring manager, or contact Talent Acquisition at ApplicationAssistance@vrtx.