Enthusiast Auto Holdings is hiring: Media Manager in Wadsworth
Enthusiast Auto Holdings, Wadsworth, OH, United States, 44282
Media Team Manager
Enthusiast Auto Holdings (EAH) is a highly successful e-commerce company in the automotive aftermarket parts industry, operating ten enthusiast‑focused websites and a global network of specialty installer shops. EAH delivers parts, content, knowledge and support to automotive enthusiasts who care about vehicle performance and appearance.
EAH is owned and supported by Cortec Group, a premier private equity firm. Recent investments include a significant facility expansion and the implementation of enterprise‑level ERP/WMS/OMS systems.
The Media Team Manager will define and execute content creation and social media marketing initiatives across EAH’s 10 banners and 20+ in‑house brands. The position reports directly to the Director of Brand & Retention Marketing and is based at the Wadsworth, OH headquarters with travel to other banners.
Responsibilities
- Lead a team of seven video producers and photographers by setting a clear vision, defining expectations, and providing coaching, feedback, and development opportunities.
- Hold team members accountable for performance, creative quality, and adherence to deadlines.
- Recruit and hire new video producers, social media specialists, and photographers as needed, partnering with HR to attract and onboard top talent.
- Establish and uphold company‑wide video and photography standards that align with EAH’s brand image and quality expectations.
- Oversee and approve the final output of all video, photography, and social media deliverables to ensure brand consistency and excellence.
- Drive innovation in both studio and on‑location production; identify opportunities to leverage new technologies and tools that enhance productivity, quality, and engagement.
- Serve as a creative leader who continually evaluates processes and recommends improvements to elevate content and team performance.
- Manage the queue of video and photo projects, ensuring priorities, timelines, and deliverables are clearly defined and met.
- Collaborate with cross‑functional partners (Product, R&D, Marketing, and others) to align creative outputs with business needs.
- Develop and manage budgets, project plans, and timelines, delivering all initiatives on time and within budget.
- Maintain and organize studio gear and equipment; oversee repairs, replacements, and upgrades as needed.
- Contribute hands‑on to the creative process—storyboarding, scripting, lighting, directing, shooting, editing, and publishing—to deliver exceptional results.
- Present completed projects to stakeholders, gather feedback, and ensure revisions are implemented for final approval.
Driving Results
- Set and achieve measurable goals for key performance areas, including:
- • YouTube & Social Video Releases
• 15 videos/month for ECS/Turner
• 15 videos/month for Texas Speed
• 10 videos/month for RCI
• 10 videos/month for Pelican/Rennline - • Video Views
• 550,000 YouTube views per month for ECS/Turner
• 300,000 YouTube views per month for Texas Speed
• 100,000 YouTube views per month for RCI
• 100,000 YouTube views per month for Pelican/Rennline - • Subscriber Growth—achieve a 10% annual increase in YouTube, Instagram, Facebook, and TikTok subscribers.
- • Photography Output—produce approximately 300 fully edited photos per month per banner.
- • Track and analyze media performance metrics; produce a weekly dashboard summarizing results, upcoming projects, and action plans for review with Marketing leadership.
Knowledge, Skills, and Abilities
- Experience: Minimum of 7–8 years of hands‑on content creation experience, particularly focused on YouTube and Meta platforms (Facebook and Instagram).
- Project Leadership: Proven ability to lead large‑scale media projects through the full lifecycle—from concept development and scripting to filming, editing, release, and promotion.
- Organization & Execution: Exceptionally organized, with the ability to manage and prioritize multiple projects simultaneously in a fast‑paced environment.
- Collaboration & Communication: Excellent interpersonal and communication skills; highly collaborative and team‑oriented, with the ability to work effectively across departments and leadership levels.
- Leadership: Strong team leadership and coaching abilities—skilled in developing, mentoring, and motivating creative professionals to achieve their highest potential.
- Storytelling: Outstanding storytelling capabilities; able to craft compelling brand messaging, scripts, and storyboards that align with strategic objectives and resonate with target audiences.
- Technical Proficiency:
- Advanced proficiency in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, and Lightroom).
- Proficient with mirrorless video cameras and related hardware (Sony and Nikon systems).
- Strong working knowledge of videography, lighting, composition, and post‑production techniques.
- In‑depth understanding of lighting systems and techniques for both studio and on‑location environments.
- Attention to Detail: Highly detail‑oriented with a commitment to delivering polished, high‑quality creative output.
- Education: Bachelor’s degree (BA or BFA) in Media Production, Film, Communications, or a related field, or equivalent relevant work experience.
- Portfolio Requirement: Must provide a portfolio demonstrating expertise in video production, storytelling, lighting, and post‑production craft.
What Success Looks Like
- Empowered Team: All media team members have a clear understanding of their roles, responsibilities, and performance expectations, receiving timely feedback and development support from their leader.
- Organized Workflow: The video and photo project queue is well‑defined, transparent, and understood by all stakeholders. Projects are prioritized effectively, with clear communication around timelines, deliverables, and ownership.
- High‑Quality, On‑Time Delivery: Media projects are delivered on schedule and within budget, consistently meeting or exceeding quality standards and performance goals—reflected through strong viewership metrics and positive customer feedback.
- Effective Communication: Leadership and cross‑functional partners receive regular status updates and performance reports, ensuring visibility into progress, outcomes, and future plans.
- Collaborative Partnerships: The Media Team Manager maintains strong, productive relationships with Product, R&D, and Marketing teams—fostering alignment, shared goals, and smooth execution of creative initiatives.
Seniority Level
Associate
Employment Type
Full‑time
Job Function
Marketing
Industries
Motor Vehicle Manufacturing, Marketing Services, and Motor Vehicle Parts Manufacturing