Sofar Sounds is hiring: Freelance Producer, Thousand Oaks in Los Angeles

About the Role

As a Freelance Local Producer, you’ll curate, produce, and promote concerts and other live events to build a strong and vibrant Sofar community in Thousand Oaks. You’ll be a true Sofar ambassador – mapping out your city’s strategy and supported by the local Los Angeles team as you produce exceptional events, conceptualize and execute local marketing initiatives, sell local sponsorships and private shows, and expand Sofar’s footprint.

Our Producers are freelancers who earn commission-based pay on a per-show basis. Activities will likely take place over weekends and evenings. Compensation varies based on ticket prices, show volume, and event performance, with ranges from $100–$500+ per event.

What You'll Do

• Strengthen Sofar’s brand in your local community, promoting and selling tickets with self-directed local marketing tactics.
• Create a vision to build and execute your city’s strategy—number of monthly shows, neighborhoods, show theme ideas, etc.
• Lead curation and booking for experiences in your city with high‑quality, diverse artist and venue selections, expanding our networks as needed.
• Own the staffing and quality of shows in your local market, ensuring magical experiences rooted in hospitality.
• Manage your city’s financial performance, ensuring financial success and health of every event.
• Build relationships with local businesses to drive sales of sponsorships and private events.
• Identify and build relationships with local organizations with like‑minded audiences to broaden reach and co‑promote shows.
• Collaborate with other local leaders to grow your city through diverse experiences that generate buzz and amplify Sofar’s brand awareness.
• Support Sofar’s Business Partnerships and the LA teams by ensuring high‑quality curation and seamless event operations for inbound partnership opportunities that elevate the Sofar brand.

Who You Are

• Deep connections to your local scene and an active role in building community around it.
• 3‑5 years of experience in live event curation, production, and promotions.
• Experience selling event sponsorships or marketing activations, preferably in the live events or experiential marketing space.
• Confidence pitching ideas and event concepts to potential sponsors, with a track record of closing partnership deals.
• A strong pulse on your city, the unique nature of each neighborhood, and where people like to spend their free time.
• A natural connector who excels at building relationships with diverse community‑driven organizations, media partners, or local businesses that add strategic and financial value to your vertical’s growth.
• Understanding of how to promote and build strategic alliances that will ultimately sell more tickets at your shows.
• Professionalism and ownership, ensuring the best experience for artists, venues, partners, and guests.
• Exceptional time‑management skills and clear communication.
• Ability to work autonomously while staying connected to the broader organization.

We are committed to creating a culture of belonging and building a diverse team that reflects a variety of lived experiences, perspectives, and skills.

Our global Sofar team is deeply passionate about music and the work we do. When we’re not working, you can probably find us at a live show or telling anyone in earshot about the new song we can’t stop listening to.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans.