Senior Product Marketing Manager
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About Hover
Hover helps people design, improve, and protect the properties they love. With proprietary AI built on over a decade of real property data, Hover answers age‑old questions like “What will it look like?” and “What will it cost?” Homeowners, contractors, and insurance professionals rely on Hover to get fully measured, accurate, and interactive 3D models of any property — all from a smartphone scan in minutes.
At Hover, we’re driven by curiosity, purpose, and a shared commitment to serving our customers, communities, and each other. We believe the best ideas come from diverse perspectives, and we pride ourselves on cultivating an inclusive, high‑performance culture that inspires growth, accountability, and excellence. Backed by leading investors like Google Ventures and Menlo Ventures and trusted by industry leaders such as Travelers, State Farm, and Nationwide, we’re redefining how people understand and interact with their spaces.
Why Hover wants you
Hover is looking for a Senior Product Marketing Manager who thrives at the intersection of storytelling, strategy, and customer impact. In this role, you’ll bring Hover’s insurance products to market in ways that inspire confidence and adoption among carriers, adjusters, and restoration partners. Your work will shape how the industry experiences claim automation — helping customers understand not just what Hover builds, but why it matters. This is a chance to lead high‑visibility initiatives, collaborate deeply with Product and GTM teams, and define the foundation for how Hover tells its story in the insurance space.
Responsibilities
- Create the unified product narrative that ties Hover’s property data, inspections, and estimating workflows into a single, customer‑centered story.
- Build scalable launch and communication rhythms that keep teams aligned and customers informed.
- Partner closely with Product, Sales, and Customer Success & Enablement to create targeted messaging and enablement materials that accelerate adoption across key insurance accounts.
- Lead go‑to‑market planning for claim automation products, ensuring each release lands with clarity and impact.
- Translate complex functionality into simple, powerful stories that drive understanding, engagement, and results.
Qualifications
- 5–7 years of B2B SaaS Product Marketing experience, ideally in complex, enterprise multi‑product environments.
- Strong storytelling and ability to align an executive audience on the path forward. Proven success developing narratives for technical products in regulated industries (e.g., fintech, proptech, insuretech).
- Strong operational muscle – you should know your way around product launches and releases, roll up your sleeves for deck creation and generating content for releases.
- Demonstrated ability to partner cross‑functionally across product, sales, customer success, and enablement teams.
- Deep curiosity and empathy for enterprise customer challenges.
Nice to have
- Experience in insurance, property claims, or construction tech
- Familiarity with account‑based marketing
- Comfort with tools like HubSpot, Salesforce, and Notion
Benefits
- Competitive salary and meaningful equity in a fast‑growing company
- Comprehensive medical, dental, and vision coverage for you and dependents
- Unlimited and flexible vacation policy
- Generous paid parental and new child bonding leave
- Mandatory Self‑Care Days – a day set aside each month to allow employees to recharge
- Recurring fitness classes, meditation/mindfulness tools, virtual therapy, and family planning assistance
- Learning - we encourage continued education and will help cover the cost of management training, conferences, workshops, or certifications
Hybrid Roles at Hover
Hover has hubs in San Francisco and New York City, where we expect that all employees living within a 50‑mile radius of our offices will come into their local Hover office at least three times a week to build rapport and foster organic connection. At this time, Hover is not considering fully remote roles.
Compensation
US base salary range: $170,000 – $210,000 annually. Salary ranges are determined by role, level, and location. The range displayed reflects the minimum and maximum target for new hire salaries for the position across all applicable US locations. Individual pay is determined by work location and additional factors, including job‑related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
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