Entertainment & Media Group is hiring: Finance and Marketing Analyst - Film, Mus
Entertainment & Media Group, Nashville, TN, US
Job Description
We are seeking a Finance and Marketing Analyst to support a vertically integrated entertainment company operating across Film, Recorded Music, Live Entertainment, Graphic Novels and Magazines, with additional consumer-facing revenue channels.
This role is responsible for analyzing marketing performance, maintaining CRM data integrity, and supporting revenue optimization across releases, campaigns, and ongoing audience engagement. The analyst will work across multiple content formats and business lines to help connect audience behavior, marketing activity, and revenue outcomes.
This is a hands-on analytical role focused on execution, accuracy, and systems support. It does not include people management, creative decision-making, or ownership of strategy.
Key Responsibilities
Marketing Analytics & Performance Measurement
- Analyze marketing performance across film releases, music campaigns, and graphic novel launches and their respective distribution channels.
- Measure how marketing activity and audience engagement translate into revenue and repeat behavior
- Build analytical models to evaluate performance by market, channel, and content type
- Support cohort, lifecycle, and conversion analysis across multiple content formats
CRM & Audience Analytics
- Support and maintain the organization’s centralized CRM as the core system for audience and customer data
- Ensure clean, accurate, and consistent data across campaigns, releases, and channels
- Support segmentation, lifecycle tracking, and attribution logic used by marketing teams
- Help connect engagement data (email, digital, events) to transactional outcomes
Revenue & Channel Optimization
- Track and analyze revenue performance across multiple distribution and sales channels
- Support optimization of marketing and release strategies using historical performance, demographic data, and audience behavior
- Build tools to compare projected performance against actual results
- Assist leadership in understanding where and how different content types perform best
Data Systems & Reporting
- Maintain and manage large datasets supporting marketing, CRM, and revenue analysis
- Produce standardized recurring reports for cross-functional teams
- Build repeatable Excel-based models, workbooks, and dashboards
- Support reconciliation and validation of data across internal systems and third-party platform
Process & Workflow Improvement
- Identify inefficiencies in data workflows and reporting processes
- Help standardize metrics, definitions, and reporting outputs
- Support ad hoc analysis related to releases, campaigns, and performance reviews
- Improve the speed, accuracy, and usability of analytics deliverables
Qualifications Required
- 3+ years experience in marketing analytics, CRM analytics, revenue operations, or systems-focused analytical roles
- Advanced Excel skills (large datasets, modeling, repeatable analysis)
- Experience working with CRM platforms
- Strong understanding of marketing performance and revenue data
- High attention to detail and data integrity
Preferred
- SQL experience
- Experience in entertainment, media, publishing, or consumer IP businesses
- Familiarity with multi-format content (film, music, publishing)
- Experience analyzing multi-channel marketing environments
- Comfort working across multiple teams and data sources
Tools & Skills
- Advanced Excel
- CRM platforms
- Database and data management tools
- Reporting and analytics platforms
- Microsoft Office Suite