Ormat Technologies, Inc.
Position Summary
The Communications Specialist plays a key role in shaping and executing Ormat’s communication and social media strategies. This position is responsible for developing data-driven campaigns, conducting market research, and creating compelling content that enhances brand visibility and engagement. Working closely with cross-functional teams, the Communications Specialist ensures consistent messaging, monitors performance metrics, and identifies opportunities to strengthen Ormat’s presence across digital platforms and public channels.
Essential Functions
Develop and execute strategic communication and content dissemination plans to strengthen brand awareness and enhance public perception at local and regional levels.
Collaborate cross-functionally to define the brand’s public voice and ensure consistency in messaging, tone, and style across all platforms.
Monitor and analyze media coverage and program performance; prepare reports and recommend data-driven improvements to communication strategies and processes.
Create, schedule, and publish engaging content across multiple social media channels, ensuring alignment with brand objectives.
Track and interpret social media analytics to optimize performance and inform future campaigns.
Support strategic marketing initiatives by assisting in campaign development and execution.
Partner with design teams to produce visually compelling and brand-consistent content.
Engage with online communities by responding to comments and messages promptly, fostering positive relationships.
Stay current with social media trends, tools, and best practices to maintain a competitive edge.
Represent the brand at workshops, conferences, trade shows, and meetings as needed.
Other Responsibilities
Perform other duties and projects as assigned by management.
Education, Experience, and Skills Required
A bachelor’s degree in Marketing, Journalism, Business, Communications, or a related field.
Strong understanding of social media platforms (e.g., Facebook, Twitter, Instagram, LinkedIn, YouTube).
Excellent written and verbal communication skills.
Ability to create engaging content and visuals.
Familiarity with social media analytics tools (e.g., Hootsuite, Google Analytics).
Creative thinking and problem-solving skills.
Ability to work independently and as part of a team.
Proficiency in MS Office Suite (Word, Excel, PowerPoint).
Physical Requirements
The ability to work at a computer and use repetitive motion for long periods of time.
Must be able to work in an office environment.
Seniority Level Entry level
Employment Type Full-time
Job Function Marketing, Public Relations, and Writing/Editing
Industries Industrial Machinery Manufacturing
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Essential Functions
Develop and execute strategic communication and content dissemination plans to strengthen brand awareness and enhance public perception at local and regional levels.
Collaborate cross-functionally to define the brand’s public voice and ensure consistency in messaging, tone, and style across all platforms.
Monitor and analyze media coverage and program performance; prepare reports and recommend data-driven improvements to communication strategies and processes.
Create, schedule, and publish engaging content across multiple social media channels, ensuring alignment with brand objectives.
Track and interpret social media analytics to optimize performance and inform future campaigns.
Support strategic marketing initiatives by assisting in campaign development and execution.
Partner with design teams to produce visually compelling and brand-consistent content.
Engage with online communities by responding to comments and messages promptly, fostering positive relationships.
Stay current with social media trends, tools, and best practices to maintain a competitive edge.
Represent the brand at workshops, conferences, trade shows, and meetings as needed.
Other Responsibilities
Perform other duties and projects as assigned by management.
Education, Experience, and Skills Required
A bachelor’s degree in Marketing, Journalism, Business, Communications, or a related field.
Strong understanding of social media platforms (e.g., Facebook, Twitter, Instagram, LinkedIn, YouTube).
Excellent written and verbal communication skills.
Ability to create engaging content and visuals.
Familiarity with social media analytics tools (e.g., Hootsuite, Google Analytics).
Creative thinking and problem-solving skills.
Ability to work independently and as part of a team.
Proficiency in MS Office Suite (Word, Excel, PowerPoint).
Physical Requirements
The ability to work at a computer and use repetitive motion for long periods of time.
Must be able to work in an office environment.
Seniority Level Entry level
Employment Type Full-time
Job Function Marketing, Public Relations, and Writing/Editing
Industries Industrial Machinery Manufacturing
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