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TikTok

Channel Sales Business Development Manager- New York (Third-party Associate)

TikTok, New York, New York, us, 10261

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Channel Sales Business Development Manager- New York (Third-party Associate) We are looking for someone to join our Monetization Product Partnerships team at TikTok. The team is dedicated to unlocking growth via partnerships, with a culture mirroring a small start‑up and led by entrepreneurs focused on the future.

Key Responsibilities

Identify, pitch, and recruit high‑potential Channel Partners across SMB verticals and regions.

Set initial partner strategy, define product roadmap requirements, and establish quarterly targets for new partners.

Conduct strategic discovery and needs analysis to develop customized partnership proposals and pilot plans.

Evaluate partner readiness across sales, technical, and operational capabilities to ensure strong program fit.

Lead commercial negotiations on key terms, including revenue share, ad credits, and incentive structures.

Coordinate cross‑functional alignment with Legal, Finance, Product, and Operations through contract execution and the initial onboarding handoff.

Capture market trends and partner feedback to help improve program scalability, product, and strategy.

Qualifications

3+ years of experience in business development, partnerships, or strategic sales within digital advertising, martech, or SaaS.

Proven success in full‑cycle partnership development, from initial prospecting and pitching to contract execution.

Strong commercial acumen and experience supporting complex negotiations on revenue share, incentives, and marketing commitments.

Proven track record managing cross‑functional launches, scaling partner programs, and driving growth projects in dynamic tech environments.

Strong understanding of paid media platforms and SMB advertising models, preferably with experience from a major digital advertising platform or partner ecosystem.

Familiarity with API‑driven advertising platforms, attribution workflows, partner automation tools, and complex third‑party integrations.

A strategic thinker with a proactive, entrepreneurial mindset, able to balance big‑picture vision with hands‑on execution.

Exceptional relationship management, communication, and presentation skills for varied audiences.

Strong quantitative, analytical, and organizational skills, with the ability to use data to measure impact and forecast growth.

Important Note This job posting is on behalf of a third‑party agency. This 12‑month temporary assignment is managed by a third‑party agency, who will be your employer. While you may be assigned to work at TikTok, you will not be a TikTok employee. All contractual terms, including payroll and benefits, will be handled by a third‑party agency. By applying, you agree that the information provided in your application may be processed and retained by TikTok for recruitment purposes and shared with a third‑party agency in accordance with TikTok's Applicant Privacy Notice https://lifeattiktok.com/legal/privacy.

About TikTok TikTok is the leading destination for short‑form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, with offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

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