Thornwell
Program Recruitment Specialist – Thornwell
Full‑time, non‑exempt position reporting to the Senior Clinical Director of Community‑Based Services. Remote work with approximately 40% travel.
Responsibilities
Conduct market research to identify program trends, competitor offerings, and demographic data.
Assist in developing a recruitment plan and implement ongoing recruitment campaigns to attract foster/respite parents and clients using phone, email, direct contact, mail, and web portal.
Respond to initial interest, maintain follow‑up, and manage the full engagement cycle.
Collect and analyze satisfaction survey results for foster families and clients.
Liaise with program departments to become a communications “expert” and coordinate with content development for branding, graphic design, and promotional materials.
Identify and utilize effective marketing channels, including media platforms, events, and public speaking engagements.
Build and maintain relationships with prospective foster parents, churches, community volunteers, leaders, businesses, and media.
Collaborate with leadership to forecast budget requirements for the annual recruitment plan.
Attend community‑based program meetings and report progress to the Senior Clinical Director.
Develop content strategy and editorial calendar; write, edit, and proofread newsletters, emails, direct mail, website and social media content.
Serve as a brand steward, ensuring consistency with Thornwell’s brand guidelines.
Qualifications
Bachelor’s degree in marketing, English, journalism, communications, or a related field.
At least 2 years of related work experience.
Excellent written and verbal communication and interpersonal skills.
Comfortable public speaking, networking, and prospecting within a defined territory.
Broad understanding of foster care and counseling services.
Experience in multi‑level marketing, sales, and customer service.
Strong strategic, analytic, leadership, and organizational skills.
Demonstrated ability to write and edit content for newsletters, emails, social media, etc.
Proficient with MS Office, Adobe Creative Cloud, MailChimp, WordPress, and Bloomerang.
Self‑starter, flexible, with strong time‑management and multitasking skills.
Team player with high work ethic, commitment to serving children and families, and a Christian ministry perspective.
Working Conditions Remote position with periodic travel (~40% of time). Requires use of a personal vehicle and reimbursement of travel expenses at agency rate. Work daytime hours with occasional evening and weekend shifts, and occasional overnight travel.
Employment Details Seniority Level: Entry Level | Employment Type: Full‑time | Job Function: Human Resources | Industry: Non‑profit Organizations
Thornwell is an independent 501(c)(3) non‑profit religious organization affiliated with the Presbyterian Church (U.S.A.). Thornwell prefers to employ individuals who are Christians and who possess a Christian commitment, as well as concern, for children and families in need.
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Responsibilities
Conduct market research to identify program trends, competitor offerings, and demographic data.
Assist in developing a recruitment plan and implement ongoing recruitment campaigns to attract foster/respite parents and clients using phone, email, direct contact, mail, and web portal.
Respond to initial interest, maintain follow‑up, and manage the full engagement cycle.
Collect and analyze satisfaction survey results for foster families and clients.
Liaise with program departments to become a communications “expert” and coordinate with content development for branding, graphic design, and promotional materials.
Identify and utilize effective marketing channels, including media platforms, events, and public speaking engagements.
Build and maintain relationships with prospective foster parents, churches, community volunteers, leaders, businesses, and media.
Collaborate with leadership to forecast budget requirements for the annual recruitment plan.
Attend community‑based program meetings and report progress to the Senior Clinical Director.
Develop content strategy and editorial calendar; write, edit, and proofread newsletters, emails, direct mail, website and social media content.
Serve as a brand steward, ensuring consistency with Thornwell’s brand guidelines.
Qualifications
Bachelor’s degree in marketing, English, journalism, communications, or a related field.
At least 2 years of related work experience.
Excellent written and verbal communication and interpersonal skills.
Comfortable public speaking, networking, and prospecting within a defined territory.
Broad understanding of foster care and counseling services.
Experience in multi‑level marketing, sales, and customer service.
Strong strategic, analytic, leadership, and organizational skills.
Demonstrated ability to write and edit content for newsletters, emails, social media, etc.
Proficient with MS Office, Adobe Creative Cloud, MailChimp, WordPress, and Bloomerang.
Self‑starter, flexible, with strong time‑management and multitasking skills.
Team player with high work ethic, commitment to serving children and families, and a Christian ministry perspective.
Working Conditions Remote position with periodic travel (~40% of time). Requires use of a personal vehicle and reimbursement of travel expenses at agency rate. Work daytime hours with occasional evening and weekend shifts, and occasional overnight travel.
Employment Details Seniority Level: Entry Level | Employment Type: Full‑time | Job Function: Human Resources | Industry: Non‑profit Organizations
Thornwell is an independent 501(c)(3) non‑profit religious organization affiliated with the Presbyterian Church (U.S.A.). Thornwell prefers to employ individuals who are Christians and who possess a Christian commitment, as well as concern, for children and families in need.
#J-18808-Ljbffr