Marketing Coordinator Job at The University of North Carolina at Greensboro in G

Job Title Marketing Coordinator (Public Communications Specialist) Position Summary Reporting to the Assistant Director of Marketing at the Bryan School of Business and Economics at UNCG, the Marketing Coordinator will collaborate with marketing, recruitment, and program stakeholders to enhance awareness and drive enrollment for Bryan School graduate programs. This role is responsible for executing day‑to‑day marketing activities and developing content targeted at key audiences, including prospective and current students, alumni, and employers, to boost engagement. Core responsibilities include supporting promotional advertising campaigns, managing email marketing, social media, and event promotions, and creating a variety of digital and print materials to support marketing and recruitment goals. Minimum Qualifications Bachelor's degree in a discipline related to the area of assignment; OR equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions. Preferred Qualifications Bachelor's degree in marketing, communications, journalism, or business 2 years of related industry experience Ability to create content for digital marketing, email, web, and social media Excellent writing and editing skills Experience with graphic design and videography Ability to analyze data and report on the effectiveness of marketing Project management experience Experience with CRM platforms Special Instructions to Applicants For consideration, candidates are required to upload: Resume Cover letter, not to exceed one page, detailing personal qualifications as they relate to the position description. Link to a professional portfolio Writing samples List of references The list of references must detail at least three (3) professional references including: Name Company Name Type of reference (Professional, Supervisor, Colleague, Academic or Personal). One (1) of those references must be a current or previous supervisor. Email Address Contact Phone Number Applicants must complete and submit an electronic application in full detail for employment to be considered. Mailed resumes will not be accepted in lieu of completing an electronic application. Applications are not successfully submitted until an online confirmation number has been received at the end of the application process. Recruitment Range $51,500 - $54,843 Work Hours 8 A.M - 5 P.M., M-F; weekend or evenings as required for events #J-18808-Ljbffr