Innisfree Hotels is hiring: Social Media Specialist in Gulf Breeze

Join to apply for the Social Media Specialist role at Innisfree Hotels 1 week ago – Be among the first 25 applicants Innisfree Hotels is an inclusive workplace that fosters a culture of care where employees genuinely matter, and their voices are heard. Location: Innisfree Hotels Inc. We are growing and seek to add an experienced and enthusiastic Social Media Specialist to our creative team. You will be responsible for the day‑to‑day tasks of our company’s social media properties. Your passion for social media as a communications tool will result in adopting and implementing social media best practices across all social media channels under the direction of our Social Media Manager. A successful candidate will be an excellent communicator, a versatile creative writer, a graphic design enthusiast, and a team player. You will actively participate in data collection and analyses to improve the company’s social media practices over time. Essential Job Duties Developing social media content plans consistent company’s brand identity and message goals. Creating consistent, meaningful content on all social media platforms, including writing and editing posts, improving customer engagement, and promoting social media campaigns. Utilizing software platforms to create and pre‑schedule posts Managing a high volume of daily social media posts for multiple properties Communicating with social media followers promptly and responding to multiple platform queries and reviews. Using analytical tools such as Google Analytics and Facebook Insights to monitor and evaluate the company’s social media presence and performance. Maintains accurate event listings and brand integrity on third‑party websites with resort partners. Collaborating and suggest recommendations for optimal results. Staying up to date on best practices and emerging trends in social media and recommending strategy changes to improve customer engagement Assists marketing operations in developing special social media design requests Assist in Influencer outreach and intake, including strategies, deliverables, and priorities, and execute collaboration campaigns. Performing other duties when needed. Required Qualifications Ability to learn subject matter related to numerous properties, including specific brand guidelines. Fluency in various social platforms is a must. Proficiency using Microsoft Office Suite is required, and knowledge of Adobe Creative Suites, HTML, CSS, is a plus Understanding of the marketing industry and its best practices Proven capability of managing multiple marketing campaigns in a professional work environment required. Must be organized, detail-oriented, and able to prioritize work on multiple projects simultaneously Must be able to work efficiently in a fast‑paced, high‑volume work environment Must possess a valid state driver’s license Photography and videography experience is preferred Experience in tourism marketing is preferred Willing and able to (at times) work odd or irregular hours, including nights, weekends, and holidays Able to work in sunny, hot, humid, cold, and rainy conditions Innisfree Hotels will invest in you, if you invest in you. We are a fast‑paced, expanding company and we need team members who thrive on challenge, seek responsibility and value our culture to lead us into the next generation of growth. Referrals increase your chances of interviewing at Innisfree Hotels by 2x. Seniority level Entry level Employment type Full‑time Job function Marketing and Sales Industries Hospitality #J-18808-Ljbffr