WebMD is hiring: Social Media Associate Startegist in Niagara Falls
WebMD, Niagara Falls, NY, US, 14304
Medscape, a division of WebMD, develops and hosts physician portals and related mobile applications that make it easier for physicians and healthcare professionals to access clinical reference sources, stay abreast of the latest clinical information, learn about new treatment options, earn continuing medical education credits and communicate with peers.
WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.
Position Overview
The Social Media Strategist will support the marketing team in delivering social media content and events. The candidate will be comfortable with receiving constructive feedback and demonstrate an ability to take direction.
Key responsibilities
Schedule and post marketing campaigns across social media platforms, including but not limited to Instagram, Facebook, Twitter, LinkedIn, and YouTube
Assist in planning, hosting, and supporting live social media events
Create social media metrics reports using data from multiple sources
Develop documentation of social media solutions and strategies
Support team training efforts
Skills and capabilities
Understands the importance of a brand story & voice
Strong interpersonal skills
Ability to engage key internal stakeholders to achieve objectives
Excellent communicator both written and verbal
Detail-oriented and deadline-focused
Inquisitive and eager to learn
Collaborative approach
Requirements
3 years of related work experience, preferably in a healthcare environment
Excellent knowledge of major social media platforms: Facebook, X, Instagram, LinkedIn, YouTube and experience of marketing across these channels
Experience with Streamyard, Sprinklr, or other social media management tools (will be looking at candidates with Sprinklr first)
Experience with social media data sources and analysis
Live social media event experience preferred
Proficiency in Excel, Word and PowerPoint
Educational background
Marketing degree, Diploma in Marketing or equivalent experience
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