Logo
Fingerpaint Group

Digital Strategist

Fingerpaint Group, California, Missouri, United States, 65018

Save Job

Imagine a workplace where your expertise is valued, your ideas spark change, and creativity fuels innovation. Fingerpaint Group is a vibrant blend of individuals, a full spectrum of life science solutions, and a culture that thrives on originality and a shared commitment to pushing the boundaries of what’s possible. Never Paint by Number isn't just our motto—it's how we work—collaboratively and creatively. If you're ready to bring your passion to a team that sees beyond limitations, we want to hear from you.

Fingerpaint Group’s medical communications solutions, Fingerpaint Medical helps pharmaceutical and biotech companies communicate complex scientific data effectively, enabling healthcare providers to make informed decisions that advance patient care. Our targeted educational programs and strategic communications support product adoption and drive commercial success in competitive therapeutic areas.

What it takes:

Lead the development and execution of insight-driven, multichannel strategies and tactical plans that satisfy the business goals of our pharmaceutical clients and beyond

Know how to leverage audience targets, analytics data, digital trends, user behaviors, competitive audits and asset/experience evaluations to inform the marketing approach

Have a strong passion for technology and innovation

Be a champion for best practices across all digital channels and media formats

Collaborate with account, strategy and creative teams to ensure that digital strategies are properly integrated within the larger marketing programs

Uncover digital insights and provide thought leadership in a collaborative, cross-functional environment

Qualifications:

Undergraduate degree in Marketing or related discipline

3+ years of experience in digital strategy with an emphasis on social media

Experience designing data-driven multichannel strategies utilizing social media, website, paid media, and email

Experience deploying social media campaigns and reporting data and learnings

Strong understanding of social media platform best practices and capabilities. Experience building channel strategies and educating peers a plus

Understanding of qualitative and quantitative research data, with experience transforming data into actionable insights

Working knowledge of website UX and SEO. Experience using SEMRush and/or similar SEO tools a plus

Working knowledge of Google Analytics, Google Data Studio and Google Tag Manager

Proficient in Microsoft Office

Exceptional attention to detail

Ability to thrive in a fast-paced, rapidly changing environment with limited guidance

A sense of humor and collaborative approach

Agency and/or medical affairs experience preferred but not required

#J-18808-Ljbffr