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Oscar Health

Senior Specialist, Marketing

Oscar Health, Dallas, Texas, United States, 75215

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Hi, we're Oscar. We're hiring a Senior Specialist to join our Marketing team.

Oscar is the first health insurance company built around a full stack technology platform and a relentless focus on serving our members. We started Oscar in 2012 to create the kind of health insurance company we would want for ourselves—one that behaves like a doctor in the family.

About the role The Senior Specialist, Marketing helps create engagement and retention strategies for our key audiences both B2B and D2C. The Senior Specialist works with various cross‑functional partners to support the development and execution of marketing campaigns to drive engagement and outcomes that support a variety of key initiatives. The Senior Specialist, Marketing helps with campaign execution and program management and reporting, which includes brief development, segment definition, copywriting, workflow development, and reporting & analytics.

You will report into the Associate Director, Product Marketing.

Work Location This is a remote position, open to candidates who reside in Dallas, Texas. You will be fully remote; however, our approach to work may adapt over time. Future models could potentially involve a hybrid presence at the hub office associated with your metro area. #LI-Remote

Pay Transparency The base pay for this role is $69,120 – $90,720 per year. You are also eligible for employee benefits, participation in Oscar's unlimited vacation program and annual performance bonuses.

Responsibilities

Define campaign objectives and align them with business goals based on understanding of company metrics and marketing acumen.

Support creation of marketing and communication tactics by thinking through segmentation and value propositions, writing copy, designing channel communications, and ensuring the campaign timeline remains on track.

Manage the creation of tactical campaigns that support consumer experiences and influence workstreams across partners and experiences.

Think through campaign testing and A/B testing strategies that optimize campaigns over time.

Analyze campaign results, pulling out insights to share with cross‑functional teams.

Act as a subject matter expert in the marketing organization and in your area, understanding membership, core Oscar products, provider experience, and what tactics move key metrics.

Compliance with all applicable laws and regulations.

Other duties as assigned.

Requirements

Bachelor's degree or 4+ years commensurate experience.

2+ years of experience engaging consumers and driving digital engagement within marketing.

1+ years experience working closely with cross‑functional teams (brand strategy, creative teams, marketing strategy, and/or CRM teams).

1+ years experience using data to inform decision making.

1+ years experience managing partners and projects cross functionally within tight timelines.

1+ years experience with measurement and analytics and overseeing campaign tests/set up.

Experience using AI, automation, and driving innovation.

4 year degree in marketing, business, economics or finance.

Equal Opportunity Employer At Oscar, being an Equal Opportunity Employer means more than upholding discrimination‑free hiring practices. It means that we cultivate an environment where people can be their most authentic selves and find both belonging and support. We're on a mission to change health care—an experience made whole by our unique backgrounds and perspectives.

Artificial Intelligence (AI) Guidelines Our AI Guidelines outline the acceptable use of artificial intelligence for candidates and detail how we use AI to support our recruiting efforts.

Reasonable Accommodation Oscar applicants are considered solely based on their qualifications, without regard to applicant’s disability or need for accommodation. Any Oscar applicant who requires reasonable accommodations during the application process should contact the Oscar Benefits Team (accommodations@hioscar.com) to make the need for an accommodation known.

California Residents For information about our collection, use, and disclosure of applicants’ personal information as well as applicants’ rights over their personal information, please see our Privacy Policy.

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