SalaryGuide
Responsibilities
Build out A/B tests, formulate lead generation strategies and deploy email campaigns and automations to enhance customer engagement and experience across multiple venues Maintain and enhance customer segmentation and targeting strategies for various shows and events for each venue Collaborate with internal teams to align email marketing strategies with broader venue marketing initiatives Monitor and analyze email performance metrics weekly to provide insights and recommendations for future strategy Participate in meetings and presentations, providing insights and recommendations based on email performance data Stay informed on industry best practices, emerging trends, and new technologies in CRM and email marketing Requirements
1 year of experience in CRM, email marketing, or digital marketing, preferably in e-commerce or sports-related industries Experience with Klaviyo, Salesforce Marketing Cloud, (or a similar ESP) is strongly preferred Familiarity with GA4 and email performance reporting tools Strong analytical skills with the ability to interpret data and provide insights High attention to detail and ability to manage multiple projects simultaneously Excellent communication and collaboration skills Ability to work in a fast-paced, deadline-driven environment Passion for sports and/or event marketing is a plus Benefits
medical, dental, vision, life and disability insurance paid vacation 401(k) plan
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Build out A/B tests, formulate lead generation strategies and deploy email campaigns and automations to enhance customer engagement and experience across multiple venues Maintain and enhance customer segmentation and targeting strategies for various shows and events for each venue Collaborate with internal teams to align email marketing strategies with broader venue marketing initiatives Monitor and analyze email performance metrics weekly to provide insights and recommendations for future strategy Participate in meetings and presentations, providing insights and recommendations based on email performance data Stay informed on industry best practices, emerging trends, and new technologies in CRM and email marketing Requirements
1 year of experience in CRM, email marketing, or digital marketing, preferably in e-commerce or sports-related industries Experience with Klaviyo, Salesforce Marketing Cloud, (or a similar ESP) is strongly preferred Familiarity with GA4 and email performance reporting tools Strong analytical skills with the ability to interpret data and provide insights High attention to detail and ability to manage multiple projects simultaneously Excellent communication and collaboration skills Ability to work in a fast-paced, deadline-driven environment Passion for sports and/or event marketing is a plus Benefits
medical, dental, vision, life and disability insurance paid vacation 401(k) plan
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