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Fluent

Campaign Strategist

Fluent, New York, New York, us, 10261

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Fluent, Inc. (NASDAQ: FLNT) is a global data-driven performance marketing company and trusted growth partner for leading brands. Experts in creating value for consumers, Fluent leverages its consumer database, digital media portfolio, and, proprietary data science and technology to deliver outcome-based solutions for marketers. Founded in 2010, the company is headquartered in New York City.

As a Campaign Strategist, you will be responsible for developing audience strategies, analyzing performance data, optimizing campaigns, and partnering with internal teams to ensure seamless execution and strong client outcomes. You will help guide decisions that strengthen performance and support campaign success.

What You'll Do:

Define audience strategy for client campaigns across Fluent’s inventory by leveraging first-party user data and campaign performance insights

Analyze campaign performance data to identify trends, patterns, and optimization opportunities

Allocate client campaign budget effectively across Fluent’s inventory offerings to hit clients’ goals

Enhance and streamline campaign optimization processes to improve efficiency and performance

Partner with cross-functional teams to implement a comprehensive go-live strategy, aligning targeting, budget, and optimization plans for a successful campaign launch

Conduct quality assurance across all working documents to maintain accuracy and consistency

Qualifications:

Has excellent analytical and problem-solving skills with the ability to think critically to produce meaningful outcomes

Embodies a self-starter attitude

Exceptionally organized, detail-oriented, meets deadlines, strong able to multi-task

High proficiency in Excel, ability to use functions to analyze complex data sets

Strong understanding of general marketing/advertising concepts and methods

Experience with the performance marketing ecosystem, including familiarity with the mobile-app space is a plus

3-5 years of experience in performance marketing, media, or ad tech—preferably with exposure to affiliate, CPA, or mobile app ecosystems

Benefits:

Competitive compensation

Ample career and professional growth opportunities

New Headquarters with an open floor plan to drive collaboration

Health, dental, and vision insurance

Pre-tax savings plans and transit/parking programs

401K with competitive employer match

Volunteer and philanthropic activities throughout the year

Educational and social events

The amazing opportunity to work for a high-flying performance marketing company!

Salary Range: $65,000 to $80,000 base, + competitive bonus plan. The base salary range represents the low and high end of the Fluent salary range for this position. Actual salaries will vary depending on factors including but not limited to location, experience, and performance.

Candidates may be at risk of targeting by malicious actors seeking personal information. Fluent recruiters will only reach out via LinkedIn or email with an @fluentco.com domain. Any outreach by Fluent via other sources (e.g. text, other domains etc) should be ignored.

Fluent participates in the E-Verify Program. As a participating employer, Fluent, LLC will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee’s Form I-9 to confirm work authorization. Fluent, LLC follows all federal regulations including those set forth by The Office of Special Counsel for Immigration-Related Unfair Employment Practices (OSC). The OSC enforces the anti-discrimination provision (§ 274B) of the Immigration and Nationality Act (INA), 8 U.S.C. § 1324b.

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