Sanofi
**Main Responsibilities:*** Drive brand priorities with strong management and coordination with the advertising agency to prepare cross-functional teams globally and locally to execute* Shape the digital/omnichannel strategy and key tactics with key launch markets and the wider Flu franchise to ensure consistency* Demonstrate ownership to improve outcomes, processes, collaboration and increase personal impact by proactively engaging in efforts to improve job performance, individually and for the Global Brand Team* Global scope, with emphasis on key Global Brand Team markets* The Global Brand Manager will assist to bring brand marketing expertise and assist the creation, development, and execution of a long-term brand strategy (capturing the product’s value, identifying opportunities, and fostering target activation throughout the product lifecycle)* He/she will contribute to brand marketing strategy and ensure its relevance along the life of the product, assisting in the definition of the global customer segmentation and the messaging strategy* The GBM will support deployment of the global strategy for key GBT markets.* Shape the digital/omnichannel strategy and key tactics with key launch markets and the wider Flu franchise to ensure consistency* A strong marketer, ideally with previous country or regional experience in sales and/or marketing.* At least 8 years of experience as a global/regional/local marketer.* Minimum of a bachelor's degree is required for the role.* Strong strategic thinking skills and ability to develop an actionable brand strategy and ensure its operationalization at country level.* Previous experience in leading cross-functional teams.* Excellent oral and written communication skills, including ability to synthetize and deliver clear and impactful presentation to senior management.* Experience/Good understanding of mature markets dynamics (North America, EU, and Japan).* Required to have core knowledge about all commercial topics such as market/customer segmentation, omni-channel activation, comm agency management, external stakeholder engagement, competitive intel, payer systems, etc.* Language: English (native or very fluent).* Impact-driven solution-oriented leader with strong business acumen.* Strong leadership skills with proven ability to provide clear directions, drive alignment with other functions, make decision/arbitrage in a timely manner and drive/track execution.* Be comfortable navigating ambiguity and managing conflicts.* Ability to develop strong relationships and achieve positive impact & influence without authority.* Ability to prioritize and maintain focus on most business-critical activities.* Ability to work in a fast-paced environment, work with uncertainty, and quickly adjust to changing priorities.* MBA or Master's degree in a business school* Previous experience in vaccines or seasonal vaccines (like Flu)* Previous GBM experience in the GloCal model* Scientific or Medical background (Pharm D or PhD)* Language: French* Bring the miracles of science to life alongside a supportive, future-focused team.* Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.* Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.* Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.
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