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Dawson

Area Growth Representative

Dawson, Florida, New York, United States

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This range is provided by Dawson. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range $75,000.00/yr - $85,000.00/yr

Additional compensation types Commission

Direct message the job poster from Dawson

Travel requirements Applicants should ideally be based in either Tampa or Orlando, Florida. The territory will primarily cover these areas and North Florida. Candidates MUST be willing to travel 4 to 5 days a week and be comfortable with 8 to 10 overnight stays per month.

Role Area Growth Representative

Consumer Packaged Goods Manufacturing

$75,000-$85,000 per year + Commission

Monday-Friday, 40 hours per week

Why you’ll love this job

Health, dental, and vision benefits

Generous PTO plan

Monthly car allowance + gas card

Company-shared bonus pool

What You’ll Do New Account Acquisition

Identify and target small and regional businesses not currently stocking company products, including electrical supply houses, lumber yards, hardware stores, and local grocery chains

Actively pursue and close new stocking locations through in-person sales visits within the assigned territory

Partner with an Inside Sales Representative to schedule appointments and advance opportunities

Achieve monthly targets for new stocking locations added

Exclude Nationally Planogrammed Accounts (NPAs) such as Home Depot, Walmart, Costco, and similar national retailers

Account Handover

Transition newly identified and qualified accounts to the designated Inside Sales Representative or Account Management team

Ensure all customer details, documentation, and account information are accurately communicated for a smooth handoff

Maintain direct ownership of select accounts when decisions are made locally or when a corporate buying office is not involved

Converting Locations to Stocking Locations

Convert nationally set but locally non-stocking locations into active stocking locations

Work with accounts such as Ace Hardware, Napa, City Electric, and similar retailers to secure local inventory commitments

Increase product availability and sales velocity at converted locations

Merchandising, Upselling & Maintaining at Existing Stocking Locations

Maintain adequate inventory of product samples and point-of-purchase (POP) materials to support territory needs

Build strong relationships with store and branch personnel to reinforce brand loyalty and long-term partnerships

Secure off-shelf displays, preferential placement, and promotional support using effective selling and negotiation skills

Ensure products are properly stocked, merchandised, and replenished

Upsell products at every visit and introduce additional SKUs and display opportunities

Perform product demonstrations and participate in in-store events to drive brand awareness and customer engagement

Ensure execution of promotions planned at the headquarters level

Maintain existing accounts as active stocking locations and develop store managers into strong brand advocates

Reporting and Metrics

Log daily sales activities, account updates, and territory progress in Salesforce

Track pipeline activity and report on new account conversions and performance against monthly and quarterly goals

Review reporting tied to NPAs to ensure effective servicing and territory coverage

Support customer-facing events such as trade shows, table days, and regional promotions

Assist with special projects and initiatives that support company growth

Represent the company professionally at all times, adhering to business-appropriate appearance and attire standards

Balance responsibilities with an initial focus of 70% sales and 30% merchandising, which will gradually shift to 70% merchandising and 30% sales as the territory matures and grows

What We’re Looking For

Experience in territory sales, business development, or retail merchandising, preferably within the CPG industry

Strong understanding of retail operations, product placement, and relationship-based selling

Proven success in identifying opportunities and driving measurable growth

Excellent communication, organization, and time-management skills

Proficiency in Salesforce and Microsoft Office Suite

Self-motivated and comfortable working independently while traveling within an assigned territory

**If interested, apply today or send resumes to tevans@dawsoncareers.com

Seniority level

Associate

Employment type

Full-time

Job function

Sales and Business Development

Industries

Manufacturing and Retail

Benefits

Medical insurance

Vision insurance

401(k)

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