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Radisson Hotels

Sales Manager, Catering

Radisson Hotels, Corning, New York, United States

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Job Details

Job Location : Radisson Corning - Corning, NY

Salary Range : $62400.00 - $63900.00 Base+Commission/year

Description The Catering Sales Manager is responsible for driving revenue through the strategic selling and execution of exceptional catering experiences. This role combines creative vision, business acumen, and relationship management to maximize food and beverage revenue while delivering memorable events that exceed client expectations. The ideal candidate will possess a passion for hospitality, a keen eye for detail, and the ability to translate client dreams into profitable reality while embodying our core values in every interaction.

Key Responsibilities

Proactively identify and pursue new catering opportunities through strategic prospecting and networking

Develop and maintain relationships with local businesses, wedding planners, event coordinators, and other potential clients

Meet or exceed established monthly and annual catering sales goals

Implement effective upselling strategies to maximize revenue per event

Analyze market trends and competitive landscape to identify opportunities for growth

Collaborate with marketing to develop targeted campaigns for catering services

Represent the hotel at industry events, trade shows, and networking functions

Client Management & Event Planning

Conduct detailed consultations with clients to understand their vision, requirements, and budget

Create customized proposals that showcase our venue's capabilities while addressing client needs

Guide clients through menu selection, room layouts, décor options, and technical requirements

Negotiate contracts that balance client satisfaction with profitability goals

Maintain regular communication with clients throughout the planning process

Coordinate seamless handoff to event execution teams

Attend pre-event meetings to ensure alignment on client expectations

Conduct post-event follow-up to ensure satisfaction and cultivate repeat business

Operational Excellence

Create comprehensive Banquet Event Orders (BEOs) that clearly communicate all event details

Collaborate with culinary, banquet, and audiovisual teams to ensure flawless event execution

Conduct site inspections and menu tastings that showcase our facilities and culinary expertise

Stay current on food and beverage trends to provide innovative menu suggestions

Ensure accurate billing and timely collection of deposits and final payments

Resolve client concerns promptly and professionally

Maintain detailed records in the sales and catering system

Strategic Leadership

Participate in developing catering menus, packages, and pricing strategies

Contribute to the annual business plan and budget for the catering department

Analyze event profitability and recommend adjustments to improve margins

Mentor and support catering coordinators and other team members

Collaborate with other sales managers to maximize overall hotel revenue

Participate in daily operations meetings to ensure alignment across departments

Identify opportunities for process improvement and innovation

Qualifications Experience & Education

Bachelor's degree in Hospitality Management, Business, or related field preferred

3+ years of catering sales experience in a hotel, resort, or conference center environment

Proven track record of meeting or exceeding catering sales goals

Experience with menu planning, food and beverage costing, and event logistics

Knowledge of current food trends, dietary restrictions, and culinary terminology

Technical Skills

Proficiency with catering and sales software (Delphi, Cvent, Opera Sales & Catering, or similar)

Advanced skills in Microsoft Office Suite, particularly Excel for financial analysis

Experience with CRM systems and digital marketing tools

Ability to read and interpret floor plans and room diagrams

Understanding of audiovisual requirements for various event types

Professional Attributes

Strong negotiation and closing skills with a consultative sales approach

Exceptional interpersonal skills with the ability to build rapport with diverse clients

Creative problem-solving abilities and attention to detail

Excellent written and verbal communication skills

Strong organizational skills and ability to manage multiple events simultaneously

Resilience and adaptability in a fast-paced environment

Business acumen with understanding of profit margins and financial management

Passion for food, beverage, and creating memorable experiences

Additional Requirements

Must be authorized to work in the United States

Fluency in English required; additional languages beneficial

Flexibility to work evenings, weekends, and holidays as required by business needs

Valid driver's license with clean driving record

This position requires regular on-site presence with occasional travel for client meetings or industry events

Physical Requirements

Ability to be on feet for extended periods during event setup and execution

Capable of moving throughout the property to conduct site inspections

Ability to lift and carry up to 25 pounds of sales materials or event items

Visual acuity to review detailed contracts and event documentation

Stamina to maintain high energy levels during long event days

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