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La Vida Hospitality

Group Sales Coordinator

La Vida Hospitality, Raleigh, North Carolina, United States, 27601

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Summary of Position: The Group Sales Coordinator for Crooked Hammock Brewery is a key driver of growth, hospitality, and community connection, especially as we prepare to open our newest location in Raleigh in Spring 2026! This role sits at the heart of our quickly expanding brand, bringing energy, creativity, and a passion for people to every interaction. The Group Sales Coordinator will lead the charge on all things sales and group dining, creating memorable experiences for guests while building strong, lasting relationships throughout the local Raleigh market. They will serve as the link between the Hammock and the community—cultivating partnerships, identifying outreach opportunities, and helping Crooked Hammock become a beloved, go-to destination from day one. This person brings enthusiasm, hustle, and a love for connecting with others. Their work will help drive revenue, elevate brand visibility, and cement our presence in the Triangle through genuine engagement and hospitality-first sales strategy.

Duties & Responsibilities

Seek and procure ongoing group sales & sales opportunities through phone calls, visits, inquiries, and networking with local businesses and surrounding areas

Welcome and greet in-coming private event guest enquiries

Proactively network; attend networking and industry events

Negotiate with client to achieve maximum profit while satisfying guest needs

Develop client base through prospecting, neighborhood outreach and lead generation

Coordinate with Operations and Culinary team to create accurate Booking Event Order (BEO) forms

Support in the development of Revenue Yield Management sales and Free‑Sell policy

Collaborate with the Marketing team to ensure consistent messaging between Sales & Marketing, Operations and Culinary departments

Create and manage a database of contacts & leverage professional networking tools and relationships to grow the Hammock brand and increase the number of opportunities presented to us

Enforce standards of uniform, punctuality and hygiene

Be a team leader and delegate to staff as needed

Create and maintain event timelines and be accountable for all catering aspects of the event

Obtain payments and gratuities and process appropriately

Live as a brand ambassador for the Hammock and make decisions in the best interest of the company at all times

Qualifications

2+ years’ sales experience in a hospitality setting

College degree preferred but not required; combination of education/experience may be considered

Strong interpersonal communication skills required

Must be organized, punctual, reliable and efficient

Must possess ability to meet deadlines

Superb customer service skills with demonstrated ability to lead a group

Must possess valid driver’s license and be eligible to work in the United States

Must have a hospitality soul with passion, strong communication & organizational skills

Compensation This position offers an uncapped earning structure, paying a base hourly rate ($20-22/hr) plus commission, and awesome employee perks.

Benefits

Benefits for salaried team - PTO & vacation, health insurance & wellness resources

Paid time off & perks for full‑time hourly employees

Unlimited growth potential with vast career opportunities

Travel & adventure opportunities

Team events & outings

Local lifestyle perks like paddleboarding & kayaking discounts

Professional leadership development and continuous coaching, training, and mentorship

Food, beverage & retail discounts

Celebrate Wellness program dedicated to supporting employee wellness

and tons more! We're firm believers in working & playing hard and we want to find people who share that same passion with us, so if that sounds like your kind of vibe, apply to join our team today!

Seniority level Entry level

Employment type Full‑time

Job function Sales and Business Development

Industries Hospitality

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