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Advantage Solutions

Brand Activation Manager

Advantage Solutions, Madison, Wisconsin, us, 53774

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Base pay range $68,640.00/yr - $78,000.00/yr

Essential Job Duties And Responsibilities Team Management

Manages all aspects of Brand Ambassador team including recruitment, training, weekly event execution, and reporting

Ensures Brand Ambassadors are properly equipped with merchandise and materials needed to execute sampling events

Regularly travel in market for purpose of, but not limited to; BA development, activation audits and performance reviews

Overall performance management of Brand Ambassadors providing direction, guidance, and support where necessary

Develop employees for career advancement and succession planning

Field Operations Management

Drive professional and value-oriented relationships with key wholesaler/client field management teams to drive positive relationships

Use reports and presentations to highlight success and/or improvement areas relative to program execution – performance vs. performance objectives, competitive intelligence, key market initiatives, wins, losses, opportunities, and challenges

Work collaboratively with support and agency operations team in areas including, but not limited to, report development, event execution, financial control, and coverage model execution/revisions

Conduct weekly conference calls with DM to communicate program updates and strategic priorities

Manage budget for assigned geographic area to maximize revenue and profit and lowering workman’s compensation claims by enforcing a safe work environment

Client Relationship

Drive professional and value-oriented relationships with key wholesaler/client field management teams to drive positive relationships. Maintains consistency and highly visible presence in designated accounts within assigned territory.

Teamwork/Dynamics

Work collaboratively with support and agency operations team in areas including, but not limited to, report development, event execution, financial control, and coverage model execution/revisions. Efficient tactical support on BA process, day to day business needs, and administrative support. Communicate daily/weekly with BAs through Whats App. Conduct weekly conference calls with local team to communicate program updates and strategic priorities.

Supervisory Responsibilities Direct Reports

Hires, retains, trains, coaches, guides, directs, and develops direct reports using company-wide processes, tools and resources

Indirect Reports

May delegate work of others and provide guidance, direction and mentoring to indirect reports

Travel and/or Driving Requirements

Travel and Driving are essential duties and function of this job

Travel up to 50%

Education Level (Required): Bachelor's Degree

Experience Level 2-4 years of experience

Experience In The Alcohol Or Beverage Industry Preferred

Experience working in an agency, retail, CPG or CE environment

Skills, Knowledge And Abilities

Team player; works collaboratively with others.

Able to work in a fast-paced, results-driven environment.

Able to be nimble in ambiguity; be open to change; embrace innovative ideas.

Able to communicate effectively through various methods while appropriately tailoring the message to the audience.

Ability to work independently while managing multiple tasks and deadlines.

Proven success in the execution and evaluation of sampling programs

Experience with recruiting, interviewing, and training Brand Ambassadors

Experience in creating weekly schedules with specific parameters for execution

Experience with approving team events, recaps, and payroll systems

Job Will Remain Open Until Filled

Seniority level Mid-Senior level

Employment type Full-time

Job function Sales, General Business, and Management

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