Boulevard
Boulevard provides the first and only client experience platform for appointment-based, self-care businesses. We empower our customers to give their clients more of the magical moments that matter most.
Before launching in 2016, our founders spent months interviewing salon managers and working behind front desks to understand their pain points so we could design a modern, user-friendly platform that meets the unique needs of their business. Our roots may be in hair salons, but we are built for the broader self-care industry, including many types of salons, spas, medspa, barbershops, and more. Our technology not only helps our customers survive but thrive.
We have an insatiable curiosity and embrace experimentation. We believe that simple solutions require the most sophistication, and we design each and every detail to maximize potential, power, and impact.
We value diversity, inclusion, and equal opportunity for all. Our team celebrates our diverse backgrounds and believes in doing the best work of our lives.
Come do the best work of your life at Boulevard.
This role requires candidates to be based in New York City.
Our sales team continues to grow, and we’re looking for driven, relationship-oriented professionals who are passionate about helping businesses in the self-care industry thrive.
As a Field Account Executive, you’ll own a high-potential territory in New York City, working directly with local salons, spas, and medspas to turn prospects into long-lasting partners. You’ll be the face of Boulevard in your territory, building community relationships and delivering value from first touch to close.
What you’ll do here: You will lead full-cycle, consultative sales efforts within your assigned territory, including:
Territory Ownership and Prospecting
Develop and refine a target account list grounded in market potential and our ICP
Spend 80% of your time in the field meeting business owners and uncovering opportunities, including consistent block-by-block prospecting
Execute multi‑channel outreach, combining in‑person drop‑ins, cold calls, personalized emails, field events, and social outreach to build a strong top‑of‑funnel pipeline
Cultivate a referral network by engaging with local customers, partners, and community organizations
Discovery, Demos, and Deal Management
Conduct thoughtful discovery to understand business needs and challenges
Deliver polished, tailored in‑person product demos
Navigate pricing discussions with clarity and confidence
Apply consistent qualification frameworks and methodology to keep deals moving
Close new business with a trusted‑advisor mindset
Pipeline, Tools, and Collaboration
Maintain detailed activity tracking and pipeline hygiene using Salesforce and sales enablement tools
Hit and exceed monthly activity, pipeline, and revenue targets
Partner closely with SDRs, marketing, product, and onboarding teams to ensure a smooth handoff and stellar customer experience
Share market insights and competitive intelligence with sales leadership to inform our GTM strategy
Community Presence
Represent Boulevard at local events, industry meetups, trade shows, and networking opportunities
Build a recognizable presence in the NYC beauty, wellness, and aesthetics community
What you’ll need to thrive:
At least one year of full‑cycle B2B software sales experience, ideally in SaaS
Background selling to beauty, aesthetics, or self‑care businesses is helpful, with Medspa experience a strong plus
Experience building and managing a target account list and outbound pipeline
Confidence engaging with prospects in person, over the phone, and online
Strong organizational skills and comfort working toward activity and conversion metrics
Skilled negotiation abilities and solid business acumenA natural sense of urgency, positivity, and professionalism
High energy and enthusiasm for working in a fast‑paced, high‑growth environment
How we’ll take care of you: Your starting cash compensation is $90,000 + $60,000 OTC. This cash compensation is subject to change, and there is always room for growth and advancement.
In addition to the wonderful people you’ll get to work with and challenging projects that’ll push you — Boulevard is here to make sure you’re always at the top of your game emotionally, mentally, and physically.
Benefits
401(k) match plus dental, medical, vision, and life insurance
Flexible vacation day policy
Fully remote so you can choose where you want to work. You’ll receive a work‑from‑home stipend every month
Family planning resources and specialized support programs
Equity: get ahead on the ground floor and grow with Boulevard
Boulevard Bucks Learning and Development program allows employees to explore businesses in the market we serve
Boulevard Labs, Inc. is an Equal Opportunity Employer committed to hiring a diverse workforce and sustaining an inclusive culture. All employment decisions at Boulevard Labs, Inc. are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
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Before launching in 2016, our founders spent months interviewing salon managers and working behind front desks to understand their pain points so we could design a modern, user-friendly platform that meets the unique needs of their business. Our roots may be in hair salons, but we are built for the broader self-care industry, including many types of salons, spas, medspa, barbershops, and more. Our technology not only helps our customers survive but thrive.
We have an insatiable curiosity and embrace experimentation. We believe that simple solutions require the most sophistication, and we design each and every detail to maximize potential, power, and impact.
We value diversity, inclusion, and equal opportunity for all. Our team celebrates our diverse backgrounds and believes in doing the best work of our lives.
Come do the best work of your life at Boulevard.
This role requires candidates to be based in New York City.
Our sales team continues to grow, and we’re looking for driven, relationship-oriented professionals who are passionate about helping businesses in the self-care industry thrive.
As a Field Account Executive, you’ll own a high-potential territory in New York City, working directly with local salons, spas, and medspas to turn prospects into long-lasting partners. You’ll be the face of Boulevard in your territory, building community relationships and delivering value from first touch to close.
What you’ll do here: You will lead full-cycle, consultative sales efforts within your assigned territory, including:
Territory Ownership and Prospecting
Develop and refine a target account list grounded in market potential and our ICP
Spend 80% of your time in the field meeting business owners and uncovering opportunities, including consistent block-by-block prospecting
Execute multi‑channel outreach, combining in‑person drop‑ins, cold calls, personalized emails, field events, and social outreach to build a strong top‑of‑funnel pipeline
Cultivate a referral network by engaging with local customers, partners, and community organizations
Discovery, Demos, and Deal Management
Conduct thoughtful discovery to understand business needs and challenges
Deliver polished, tailored in‑person product demos
Navigate pricing discussions with clarity and confidence
Apply consistent qualification frameworks and methodology to keep deals moving
Close new business with a trusted‑advisor mindset
Pipeline, Tools, and Collaboration
Maintain detailed activity tracking and pipeline hygiene using Salesforce and sales enablement tools
Hit and exceed monthly activity, pipeline, and revenue targets
Partner closely with SDRs, marketing, product, and onboarding teams to ensure a smooth handoff and stellar customer experience
Share market insights and competitive intelligence with sales leadership to inform our GTM strategy
Community Presence
Represent Boulevard at local events, industry meetups, trade shows, and networking opportunities
Build a recognizable presence in the NYC beauty, wellness, and aesthetics community
What you’ll need to thrive:
At least one year of full‑cycle B2B software sales experience, ideally in SaaS
Background selling to beauty, aesthetics, or self‑care businesses is helpful, with Medspa experience a strong plus
Experience building and managing a target account list and outbound pipeline
Confidence engaging with prospects in person, over the phone, and online
Strong organizational skills and comfort working toward activity and conversion metrics
Skilled negotiation abilities and solid business acumenA natural sense of urgency, positivity, and professionalism
High energy and enthusiasm for working in a fast‑paced, high‑growth environment
How we’ll take care of you: Your starting cash compensation is $90,000 + $60,000 OTC. This cash compensation is subject to change, and there is always room for growth and advancement.
In addition to the wonderful people you’ll get to work with and challenging projects that’ll push you — Boulevard is here to make sure you’re always at the top of your game emotionally, mentally, and physically.
Benefits
401(k) match plus dental, medical, vision, and life insurance
Flexible vacation day policy
Fully remote so you can choose where you want to work. You’ll receive a work‑from‑home stipend every month
Family planning resources and specialized support programs
Equity: get ahead on the ground floor and grow with Boulevard
Boulevard Bucks Learning and Development program allows employees to explore businesses in the market we serve
Boulevard Labs, Inc. is an Equal Opportunity Employer committed to hiring a diverse workforce and sustaining an inclusive culture. All employment decisions at Boulevard Labs, Inc. are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
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