Green Thumb Industries (GTI)
Beverage Account Executive (Texas)
Green Thumb Industries (GTI), Granite Heights, Wisconsin, United States
Account Executive – Houston, Texas
As more Americans turn to cannabis for well-being, we are looking to grow our team to help us bring additional safe, trusted products to even more consumers and channels across the country. The Account Executive will be a key player in expanding our THC-infused beverage business and growing consumer access to our best-in-class products.
We are seeking an Account Executive who will play a key role in driving Houston market share growth by continuously gaining new distribution across both off-premise (retail stores, liquor stores, supermarkets) and on-premise (bars, restaurants, venues), while ensuring that accounts carrying our products are fully stocked and prominently displayed throughout the account.
This hybrid role blends sales strategy and merchandising execution, focusing on increasing brand visibility, securing prime placements, and expanding our footprint in the market. The Account Executive is a sales expert to all our channel partners, providing insights, guidance, and support to maximize sales potential. You are the perfect fit for this role if you possess a go-getter mentality, are tenacious, and love solving problems with a strong desire to succeed.
Ideal candidate
lives in/around Houston, Texas and must have ability to travel 100% in your assigned territory.
Responsibilities
Work closely with off-premise and on-premise accounts to drive product visibility and volume
Increase market share by securing new placements, improving shelf space, and expanding points of distribution
Serve as a trusted sales expert to channel partners, helping them understand category trends, sales techniques, and promotional opportunities
Develop and maintain strong relationships with key decision-makers in accounts to ensure long-term partnerships
Collaborate with our Distributor Partner, participating in ride-alongs and sales meetings to align on strategy and execution
Identify and open new accounts while maximizing sales opportunities within existing locations
Monitor competitive activity and provide insights on opportunities for market growth
Merchandising and Consumer Engagement
Ensure all off-premise locations have properly stocked shelves, with backroom inventory efficiently rotated and managed
Maintain, clean, and enhance product displays, keeping them dust‑free and visually appealing
Secure prime shelf space and on‑premise placements, negotiating for better visibility and positioning
Monitor inventory levels and work closely with our Distributor Partner to prevent out‑of‑stocks and ensure strong sell‑through
Conduct regular store visits to enforce brand standards and enhance execution
Sampling & Consumer Engagement
Manage and execute in‑store and on‑premise sampling programs, introducing new customers to the brand and increasing trial conversions
Educate store staff, bartenders, and consumers on product benefits to enhance brand awareness and loyalty
Track the effectiveness of sampling efforts and provide feedback to sales and marketing teams
Qualifications
Proven Sales Experience: 2+ years of experience in sales, merchandising, or a related field, preferably in the beverage or CPG industry
Relationship-Builder: Strong ability to build and maintain relationships with retail managers, bar/restaurant owners, and our Distributor Partner
Entrepreneurial Spirit: Self‑motivated and self‑sufficient, with a hunger to win and the ability to work independently in a startup environment
Self‑starter: Organized and able to work independently in the field
Strong communicator: Excellent communication, negotiation, and problem‑solving skills
Passion for Innovation: Excited to champion a new category and educate consumers about the product
Resilience & Resourcefulness: Scrappy, adaptable, and ready to overcome challenges in a competitive industry
Additional Requirements
Must pass any and all required background checks
Must be and remain compliant with all legal or company regulations for working in the industry
Must possess valid driver’s license
Green Thumb Pay Range: $65,000—$85,000 USD
Seniority Level Entry level
Employment Type Full‑time
Job Function Sales and Business Development
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We are seeking an Account Executive who will play a key role in driving Houston market share growth by continuously gaining new distribution across both off-premise (retail stores, liquor stores, supermarkets) and on-premise (bars, restaurants, venues), while ensuring that accounts carrying our products are fully stocked and prominently displayed throughout the account.
This hybrid role blends sales strategy and merchandising execution, focusing on increasing brand visibility, securing prime placements, and expanding our footprint in the market. The Account Executive is a sales expert to all our channel partners, providing insights, guidance, and support to maximize sales potential. You are the perfect fit for this role if you possess a go-getter mentality, are tenacious, and love solving problems with a strong desire to succeed.
Ideal candidate
lives in/around Houston, Texas and must have ability to travel 100% in your assigned territory.
Responsibilities
Work closely with off-premise and on-premise accounts to drive product visibility and volume
Increase market share by securing new placements, improving shelf space, and expanding points of distribution
Serve as a trusted sales expert to channel partners, helping them understand category trends, sales techniques, and promotional opportunities
Develop and maintain strong relationships with key decision-makers in accounts to ensure long-term partnerships
Collaborate with our Distributor Partner, participating in ride-alongs and sales meetings to align on strategy and execution
Identify and open new accounts while maximizing sales opportunities within existing locations
Monitor competitive activity and provide insights on opportunities for market growth
Merchandising and Consumer Engagement
Ensure all off-premise locations have properly stocked shelves, with backroom inventory efficiently rotated and managed
Maintain, clean, and enhance product displays, keeping them dust‑free and visually appealing
Secure prime shelf space and on‑premise placements, negotiating for better visibility and positioning
Monitor inventory levels and work closely with our Distributor Partner to prevent out‑of‑stocks and ensure strong sell‑through
Conduct regular store visits to enforce brand standards and enhance execution
Sampling & Consumer Engagement
Manage and execute in‑store and on‑premise sampling programs, introducing new customers to the brand and increasing trial conversions
Educate store staff, bartenders, and consumers on product benefits to enhance brand awareness and loyalty
Track the effectiveness of sampling efforts and provide feedback to sales and marketing teams
Qualifications
Proven Sales Experience: 2+ years of experience in sales, merchandising, or a related field, preferably in the beverage or CPG industry
Relationship-Builder: Strong ability to build and maintain relationships with retail managers, bar/restaurant owners, and our Distributor Partner
Entrepreneurial Spirit: Self‑motivated and self‑sufficient, with a hunger to win and the ability to work independently in a startup environment
Self‑starter: Organized and able to work independently in the field
Strong communicator: Excellent communication, negotiation, and problem‑solving skills
Passion for Innovation: Excited to champion a new category and educate consumers about the product
Resilience & Resourcefulness: Scrappy, adaptable, and ready to overcome challenges in a competitive industry
Additional Requirements
Must pass any and all required background checks
Must be and remain compliant with all legal or company regulations for working in the industry
Must possess valid driver’s license
Green Thumb Pay Range: $65,000—$85,000 USD
Seniority Level Entry level
Employment Type Full‑time
Job Function Sales and Business Development
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