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OMD

Manager, Paid Social

OMD, New York, New York, us, 10261

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We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world’s largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities.

We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.

Who We’re Looking For We are seeking a Social Media Manager with experience in campaign management and execution, who is a vocal and engaged leader on their client and functional teams and has shown the ability to carry out strategy through structuring and planning as well as training and developing junior team members. Managers are direct managers of the junior Social team members on their account and take responsibility for guiding their growth and ensuring that the team functions most effectively and with minimal errors.

You have experience managing a team, delegating tasks and providing growth opportunities for these individuals. A proven track record of managing‑up and actively communicating to all team members. This role requires that you clearly and concisely articulate communications to external and internal teams.

We want an individual that is accountable for all aspects of the plan and has the ability to flag and elevate concerns appropriately to their manager.

We value our culture above anything else, and that culture is built on the spirit of our people. We’re looking for tireless optimists, happy warriors and fearless collaborators who bring that extra dose of contagious energy.

The Opportunity Your responsibilities will include:

Leadership

Drive overall digital strategy and associated tactics to meet client’s goals, working closely with account lead(s)

Established as leader with the client and across all departmental teams, effectively prioritizing and negotiating needs between all parties

Effectively manage and develop junior team members (mentoring, training, etc.)

Prioritize and manage quarterly priorities and ad‑hoc requests to ensure they are executed on time and to client expectations by entire client team

Ability to problem solve, such as finding solutions for issues not yet attempted

Proactively share learnings and best practices across the organization

Establish oneself as an expert within their functional department and client team

Identify ways to improve team efficiency and effectiveness, such as new processes

Bring new proactive ideas to help meet client goals and grow business

Communication

Ability to consult/educate/negotiate with clients and agency partners

Effectively communicate paid media insights, reporting, trends, and new initiatives to client/agency partners and vendors

Ability to present recommendations/ideas to client and internal team

Ability to effectively merchandise successes to the client

Help educate client team on latest trends, best practices, technologies, etc.

Demonstrates appropriate judgment through proper escalation

Functional Expertise

In‑depth knowledge of paid social optimizations (proactive and reactive)

Forecasting and opportunity/gap analysis

Campaign management tools, including bid rules/management

Advanced social platform knowledge across all objectives (awareness, consideration and conversion)

Monitoring new social trends and products and evaluating application to client

Research tools/competitive analysis

Budget/pacing and billing

Understanding integrated media

Industry trends

Our Expectations of You

Deep understanding of social performance campaigns and activation

Help strategists and coordinators develop insights and actions (implications) that demonstrate a thorough understanding of the client’s goals

Responsible for overseeing campaign management including pacing, reporting, optimizations, etc.

Ability to develop cross‑channel performance strategies

Having a passion for advertising and establishing yourself as a thought leader within the office

Staying up to date on industry trends and partner updates

Proactively bringing new opportunities to the team

Proactively bring new ideas for the account for broader business impact

Ensure proper communication between various agency capabilities and performance team

Day‑to‑day lead on client communications

What You’ll Need To Succeed

Bachelor’s degree in marketing, advertising, or communications or relevant post‑secondary education, training, or equivalent experience

3+ years of hands‑on‑keyboard work experience managing paid social media accounts

Be a proactive self‑starter

Possess general knowledge of direct marketing principles and strategies

Have polished presentation, communication and listening skills

Have strong organizational skills as applied through an ability to manage multiple projects at once

Be confident in analyzing and acting on marketing data

The outcomes we will celebrate: Strong client relationships, admiring teammates, more effective plans, strong agency partnerships.

Who You’ll Partner With You’ll work hand in hand with the social strategists and coordinators on your team, partnering with the strategy/planning teams and reporting into the Associate Director, Paid Social.

Beyond your immediate team, you’ll also work closely with the rest of the Digital Activation team, including Search and Programmatic Video/Display, as well as the wider media and marketing sciences teams to drive your client’s business forward.

What You Can Expect

The chance to grow the agency and yourself.

Freedom to collaborate with over 4,000 colleagues in 80+ offices worldwide.

The ability to be brave, try new things and help continue to grow our digital offering.

A place that cares about your personal passions just as much as your work.

Compensation We believe the range for this position is $50,000—$95,000 USD, determined based on relevant experience, other job‑related qualifications/skills, and geographic location. The company reserves the right to modify this pay range at any time.

Benefits include: health insurance, vision insurance, dental insurance, 401(k), healthcare flexible spending account, dependent care flexible spending account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Hybrid Schedule This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in‑office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in‑office days based on business needs.

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