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United Way of Greater Charlotte

Ascend Nonprofit Solutions - Events & Philanthropic Engagement Manager

United Way of Greater Charlotte, Charlotte, North Carolina, United States, 28245

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Events & Philanthropic Engagement Manager – United Way of Greater Charlotte Position Title:

Events & Philanthropic Engagement Manager

Department:

Philanthropy and Donor Engagement

Reports To:

Senior Manager, Donor Prospecting and Stewardship

Type:

Full Time, Exempt

Salary:

$64,500 - $68,200

United Way of Greater Charlotte uses collective giving to build pathways to economic opportunity, primarily through neighborhood-based, grassroots and responsive solutions. Within our community, we break down barriers to create uniquely impactful programs that help lift people out of poverty. Collaborating with local government agencies, businesses, faith communities, donors and volunteers mobilize resources quickly and efficiently and advance lasting solutions, ensuring the most vulnerable populations have access to economic opportunities.

The Events & Philanthropic Engagement Manager is a results-driven leader responsible for the strategy, planning, and execution of the organization’s signature annual fundraiser – with the goal of establishing it as the most anticipated philanthropic event in the city – as well as a portfolio of year-round donor, volunteer, and community engagement initiatives. Reporting to the Senior Manager, Donor Prospecting and Stewardship, the role requires a superior project manager with advanced event production skills, strong financial acumen, and a deep understanding of the current fundraising and sponsorship landscape. The Events & Philanthropic Engagement Manager plays a critical role in driving contributed revenue, expanding corporate and community partnerships, and elevating the organization’s public profile.

Roles and Responsibilities Signature Annual Fundraiser

Own end-to-end event management including concept, timelines, budgets, vendors, and execution

Partner with communications to refine strategic positioning, audience mix, and donor journey

Create mission-forward, donor-centric experiences balancing inspiration and revenue

Manage revenue goals (ticket sales, sponsorships, underwriting, giving opportunities)

Lead post-event evaluation and year-over-year improvement analysis

Event Sponsorship Strategy & Revenue

Develop and execute comprehensive sponsorship strategy aligned with fundraising goals

Identify, cultivate, solicit, and steward corporate sponsors with leadership partners

Design compelling sponsorship packages delivering sponsor value and advancing mission

Manage full sponsor lifecycle from prospecting through fulfillment and stewardship

Track sponsorship revenue, pipeline, ROI, and contribute to forecasting

Donor, Volunteer & Community Engagement

Plan year-round cultivation, volunteer engagement, and community events

Partner with Philanthropy team colleagues to advance donor acquisition, retention, and upgrades

Design mission-aligned volunteer experiences reflecting organizational values

Project Management & Operations

Develop detailed project plans, timelines, and workbacks for all events

Coordinate cross-functionally with internal/external stakeholders

Establish scalable systems, templates, and processes

Proactively identify risks and resolve challenges

Budgeting & Financial Management

Build and manage comprehensive event budgets with revenue projections and expense controls

Negotiate contracts to maximize value and mitigate risk

Ensure timely reconciliation, reporting, and financial performance analysis

Brand, Visibility & External Relations

Collaborate with marketing staff on consistent messaging and compelling storytelling

Leverage events and sponsorships to expand visibility, media exposure, and partnerships

Recruit sponsorships with leads and support from the philanthropy team

Coordinate engagement with existing sponsors

Develop timelines, event budgets and communication plans

Coordinate registration tools and processes with a focus on collecting key demographic data for targeted follow-up

Create registration and revenue reports for each event, ensuring all participant and revenue data is recorded accurately in the database

Coordinate all event resources for successful “day of” execution

Manage events according to revenue and data acquisition objectives

Work collaboratively with all United Way departments to achieve organizational engagement goals

Events scope notes

Events vary in size and scope with 2-4 large scale community-based volunteer day long events, 1-2 donor engagement events and multiple on-site corporate volunteer engagement projects

What You’ll Need: Education, Experience, and Skills

Education: Bachelor's degree or equivalent experience.

5+ years of experience in event management, nonprofit fundraising, sponsorship sales, or engagement, with increasing responsibility.

Demonstrated success securing event sponsorships and managing sponsor relationships.

Proven ability to manage large-scale, high-profile fundraising events with ambitious revenue goals.

Strong project management, organizational, and budgeting skills.

Deep understanding of donor behavior, corporate philanthropy, and sponsorship trends.

Excellent communication and relationship-building skills.

Ability to work evenings and weekends as required.

Preferred

Experience positioning events as marquee or destination experiences in competitive markets.

Experience working with board members, executive leadership, and high-net-worth donors.

Familiarity with CRM systems, event technology platforms, and data-driven fundraising strategies.

Core Competencies

Revenue-Driven Event Strategy

Sponsorship Development & Stewardship

Exceptional Project Management

Financial Discipline & ROI Focus

Relationship Management & Influence

Creative Vision Paired with Operational Excellence

Benefits Comprehensive benefits include Health, Dental, Vision, a 401(k) defined contribution plan, Paid Holidays, and Paid Time Off. Medical, Life Insurance, Short and Long-Term Disability, Accident and Critical Illness, and Pet Insurance.

We recognize that candidates may not meet every requirement listed. If you're passionate about lifting children and families out of poverty, have relevant skills and experience, and are eager to learn, we strongly encourage you to apply. Studies show that people from underrepresented groups often hesitate to apply unless they meet 100% of the qualifications. We value diverse perspectives and believe that your unique combination of skills, experiences, and enthusiasm might be exactly what we need. Our goal is to build a talented, diverse team committed to our mission, so please don't hesitate to submit your application.

Employment at United Way of Greater Charlotte United Way of Greater Charlotte is an Equal Opportunity Employer committed to Diversity, Equity, and Inclusion.

Respect – Treat everyone with dignity, courtesy, and professionalism by listening and appreciating diverse perspectives.

Appreciation – Recognize contributions, support growth, and foster an inclusive sense of belonging.

Authenticity – Be genuine and honest, aligning words and actions to build trust.

Excellence – Deliver high-quality work, seek improvement, and take pride in results.

Empathy – Show compassion and understanding for colleagues' experiences and needs.

Collaboration – Share knowledge, support teammates, and work openly toward shared success.

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