Build-A-Bear Workshop
The Events Sales Manager plays a key role in driving event revenue and overseeing every aspect of event planning and execution at their location. This includes prospecting and engaging potential clients, negotiating contracts, and ensuring a seamless event delivery that exceeds guest expectations and aligns with business objectives.
Responsibilities
Proactively identify and build relationships with prospective event clients
Showcase event spaces, services, and offerings to drive bookings
Negotiate contracts, pricing and terms to close sales and maximize value
Coordinate with internal teams to ensure client needs are met
Ensure all events comply with health and safety regulations
Develop and implement sales strategies to increase event bookings
Track sales data and maintain accurate records
Participate in off‑site promotional activities to market events
Deliver exceptional guest experiences to maintain high satisfaction levels
Cultivate strong client relationships to encourage repeat and referral business
Required Qualifications
Minimum of high school diploma or GED equivalent
3 years of Event Sales or Event Management experience
Skilled in Microsoft Office
Skilled in Marketing, Project Management, and Customer Service
Preferred Qualifications
Bachelor’s degree in Event Management, Hospitality, Marketing or Related Field
Event Planning Certification
Experience managing events in a specialty retail environment
Proven history of successful event bookings and execution
Behavioral Traits for Success
Driven to achieve results that align with the strategic goals of the organization
Initiative, sense of urgency, and the ability to stay focused on results despite changing conditions
Decision‑making is focused on implementing practical and timely solutions
A natural leadership style that trains and engages others in an enthusiastic way
Learns quickly
Innovative and creative problem solver
Maintains a positive outlook when handling setbacks
Action‑oriented
Influences and stimulates others to action
Working Environment
Fifty percent local travel
Ability to sit, stand, and walk for at least eight hours a day in a multi‑level environment
Ability to work in both indoor and outdoor environments
A schedule that is based on when and where events take place, which will include days, nights, weekends, & holidays
Ability to lift > 25 pounds
Your Performance Will Be Measured On Your ability to achieve annual department objectives and corporate goals which include but are not limited to the following:
Event bookings
Execution of events
Communication
Time management
Decision‑making and judgment
Profitability
Effective execution of brand standards and company initiatives
Embodying Build‑A‑Bear’s core values
Use of tools and resources
Ability to foster team collaboration, communication, and performance
Stakeholder feedback
This description is not intended to be construed as an exhaustive list of all functions, responsibilities, skills, and abilities. Supervisors may assign additional functions and requirements as deemed appropriate. This document does not represent an expressed or implied contract of employment, nor does it alter your at‑will employment, and Build‑A‑Bear, Inc. reserves the right to change this job description and/or assign tasks for the employee to perform, as may be deemed appropriate.
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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Responsibilities
Proactively identify and build relationships with prospective event clients
Showcase event spaces, services, and offerings to drive bookings
Negotiate contracts, pricing and terms to close sales and maximize value
Coordinate with internal teams to ensure client needs are met
Ensure all events comply with health and safety regulations
Develop and implement sales strategies to increase event bookings
Track sales data and maintain accurate records
Participate in off‑site promotional activities to market events
Deliver exceptional guest experiences to maintain high satisfaction levels
Cultivate strong client relationships to encourage repeat and referral business
Required Qualifications
Minimum of high school diploma or GED equivalent
3 years of Event Sales or Event Management experience
Skilled in Microsoft Office
Skilled in Marketing, Project Management, and Customer Service
Preferred Qualifications
Bachelor’s degree in Event Management, Hospitality, Marketing or Related Field
Event Planning Certification
Experience managing events in a specialty retail environment
Proven history of successful event bookings and execution
Behavioral Traits for Success
Driven to achieve results that align with the strategic goals of the organization
Initiative, sense of urgency, and the ability to stay focused on results despite changing conditions
Decision‑making is focused on implementing practical and timely solutions
A natural leadership style that trains and engages others in an enthusiastic way
Learns quickly
Innovative and creative problem solver
Maintains a positive outlook when handling setbacks
Action‑oriented
Influences and stimulates others to action
Working Environment
Fifty percent local travel
Ability to sit, stand, and walk for at least eight hours a day in a multi‑level environment
Ability to work in both indoor and outdoor environments
A schedule that is based on when and where events take place, which will include days, nights, weekends, & holidays
Ability to lift > 25 pounds
Your Performance Will Be Measured On Your ability to achieve annual department objectives and corporate goals which include but are not limited to the following:
Event bookings
Execution of events
Communication
Time management
Decision‑making and judgment
Profitability
Effective execution of brand standards and company initiatives
Embodying Build‑A‑Bear’s core values
Use of tools and resources
Ability to foster team collaboration, communication, and performance
Stakeholder feedback
This description is not intended to be construed as an exhaustive list of all functions, responsibilities, skills, and abilities. Supervisors may assign additional functions and requirements as deemed appropriate. This document does not represent an expressed or implied contract of employment, nor does it alter your at‑will employment, and Build‑A‑Bear, Inc. reserves the right to change this job description and/or assign tasks for the employee to perform, as may be deemed appropriate.
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
#J-18808-Ljbffr