
Copywriter Job at Publicis Groupe Holdings B.V in New York
Publicis Groupe Holdings B.V, New York, NY, US, 10261
Company description
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.
The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.
Overview
If you’re a copywriter and social media guru with a passion for internet culture, memes, and everything TikTok, we want you on our team! We’re looking for someone who can transform the latest trends into engaging, brand-consistent content that resonates with audiences across all social platforms.
Who You Are:
Internet Culture Geek: You live and breathe online culture, memes, and the latest social media trends. Whether it's the hottest TikTok dance or the latest meme, you're always in the know and ready to share with your team.
Social Media Enthusiast: You’re the first to jump on new trends, effects, sounds, and tracks, and you excel at translating them into engaging content.
Creative Doer: You’ve got a hands‑on, get‑it‑done attitude with a knack for making cool sh*t. Whether it's conceptualizing or writing, you dive in and get the job done with flair.
Collaborative Teammate: You thrive in a team environment, bringing humor, charm, kindness, and creative energy to every project. You work well with other high‑performing creatives to deliver standout, polished content.
Gen‑Z Savvy: You understand Gen‑Z culture and can translate big ideas and brand campaigns into social content that speaks directly to this audience.
Responsibilities
There’s no “day to day” in your job because every day is a new medium, a new message and a new chance to make brilliant creative, but here are a few things you can be expected to deliver consistently:
Trendspotting Pro: Keep up with the ever‑changing social media landscape and pop culture references. Stay ahead of trends and incorporate them into your creative.
Copywriter Extraordinaire: Conceptualize, write, and produce engaging content for platforms like TikTok, Instagram, Facebook, Pinterest, and beyond. Ensure all content aligns with brand personality and goals.
Brand Consistency Keeper: Work closely with social strategists and creatives to ensure quality and consistency in brand messaging across all social media channels.
Dynamic Storyteller & Client Whisperer: Able to write up, explain, and present ideas to client in a clear, succinct, and engaging way (with smart rationale to back it up).
Detail‑Oriented Dynamo: Bring your A‑game to every piece of copy, from punctuation perfection to channeling the brand voice. Your work ethic is as robust as your attention to detail.
Cross‑Channel Perfection: One concept, so many messaging mediums — you’ll be a master at making an idea translate effectively and flawlessly across all marketing assets. You’ll work on everything from brand campaigns to organic social posts.
Qualifications
We’re looking for a copywriter who is both exceptionally qualified and a delight to work with, which usually includes:
Passion and Curiosity: An insatiable curiosity about social media trends and a genuine enthusiasm for creating fresh, engaging content.
Street Smarts & Book Smarts: A four‑year degree (preferably in Communications, English, journalism or a related field), and 2‑5 years of proven experience in creating social media content and brand campaigns (preferably at an advertising or interactive agency).
Good Vibes: Energy, a sense of humor, and an open and curious mind (yes, these things really do matter).
Communication Skills: You leave no room for questions or angst—you’re straightforward, you’re candid and, above all, you’re thoughtful and kind.
A Willingness to Travel: Some shoots and meetings may require travel. Hey, new places, new faces, new ideas — right?
Ai Ready: Familiarity with prompt‑based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.
Got the sparkle? Apply if you believe your unique skills are a fit.
Digitas is an equal opportunity employer.
Additional information
Why Join Us?
Innovative Environment: Work in a dynamic, fast‑paced setting where creativity and new ideas are always encouraged.
Creative Freedom: Bring your unique perspective and make an impact with your content.
Collaborative Culture: Join a team of like‑minded individuals who are passionate about pushing creative boundaries and having fun while doing it.
Our Publicis Groupe motto “Viva LaDifférence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
Compensation Range: $66,120.00 - $101,790.00. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 01/01/26.
All your information will be kept confidential according to EEO guidelines.
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In Summary: Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks . We're looking for someone who can transform the latest trends into engaging, brand-consistent content that resonates with audiences across all social platforms . The Digitas culture is made up of fearless, inventive and generous Unicorns .
En Español: Digitas es la Agencia de Experiencia en Red, construida sobre la visión de que creamos experiencias magnéticas que ganan el derecho para las marcas a existir en redes humanas. Hoy y mañana. Llevamos Experiencias en red aprovechando capacidades integrales de datos, tecnología, creativos, medios y estrategia. Digitas ofrece resultados ambiciosos a través de soluciones únicas que incluyen Experiencias Creativas, Medios Integrados, Relaciones Direccionables, Marketing Social y Comercio Total. Celebrado por AdAge como Agencia de Datos e Insights del Año, U.S. Campaign's Brand Experience Agency of the Year, Media Network of The Year y celebrado por Forrester y Gartner, Digitas sirve a las principales marcas mundiales mediante una red global con más de 5.500 empleados en 65 oficinas en 43 países. Ya sea el baile más popular de TikTok o el último meme, siempre estás al tanto y listo para compartirlo con tu equipo. Entusiasta por las redes sociales: eres el primero en saltar sobre nuevas tendencias, efectos, sonidos y pistas, y te sobresale traducirlas a contenido atractivo. Creativo: tienes una actitud práctica, ponerte a la perfección con un don para hacer cosas geniales. Conceptualizando o escribiendo, tú sumerges y haces el trabajo con talento. Teammate colaborativo: Prosperas en un entorno de equipo, trayendo humor, encanto, bondad y energía creativa a cada proyecto. Trabajas bien con otros creativos de alto rendimiento para escribir contenido destacado y extraído. Garantizar que todo el contenido se alinea con la personalidad y los objetivos de la marca. Brand Consistency Keeper: Trabaja estrechamente con estrategas sociales y creativos para garantizar la calidad y consistencia en las mensajes de marca a través de todos los canales de redes sociales. Dynamic Storyteller & Client Whisperer: Capaz de escribir, explicar y presentar ideas al cliente de una manera clara, concisa y atractiva (con razonamiento inteligente para respaldarlas). Trabajarás en todo, desde campañas de marca hasta publicaciones sociales orgánicas. Qualificaciones Buscamos un redactor que sea excepcionalmente calificado y con el que se deleite trabajar, lo cual generalmente incluye: Pasión y curiosidad: una insaciable curiosidad por las tendencias de los medios sociales y un entusiasmo genuino para crear contenido fresco e atractivo. Street Smarts & Book Smarts: Un título de cuatro años (preferiblemente en Comunicación, Inglés, periodismo o un campo relacionado), y 2 a 5 años de experiencia comprobada en la creación de contenidos de redes sociales y marcas (de preferencia en una agencia publicitaria o interactiva). Hey, nuevos lugares, nuevas caras, nuevas ideas ¿verdad? Ai Ready: Familiarización con la interacción rápida y las herramientas generativas de inteligencia artificial comúnmente utilizadas (por ejemplo, ChatGPT, Google Gemini, DALL·E, Midjourney) es una ventaja, especialmente para tareas como la ideación, investigación o generación de contenido. Tiene el resplandor? Aplique si cree que sus habilidades únicas son adecuadas. Digitas es un empleador de igualdad de oportunidades. Informaciones adicionales Por qué se une a nosotros? Ambiente innovador: Trabajar en un entorno dinámico y rápido donde siempre se fomentan la creatividad e ideas nuevas. Libertad creativa: Traer su perspectiva única y tener impacto con su contenido. Cultura colaborativa: Unirse a un equipo de personas talentosas que están apasionados por empujar los límites creativos y divertirse mientras lo hacen. Nuestro lema PublicToDiff Viva significa que todos nos comprometemos a hacer frente a las diferencias e integrar nuestras políticas, así como fortalecer y apoyar a todas las personas. Nuestro paquete de beneficios incluye cobertura médica, odontología, visión, discapacidad, 401K, así como licencia parental y de cuidado familiar, asistencia para formar familia, reembolso de las matrículas y tiempo libre flexible. Si necesita alojamiento o ayuda con el proceso de solicitud o incorporación específicamente, póngase en contacto con USMSTACompliance@publicis.com. Rango de indemnización: $66,120.00 - $101,790.00. Esta es la variedad salarial que la Compañía cree que pagará por este puesto en el momento de esta publicación. De acuerdo con la ley aplicable, la compensación se determinará sobre la base de las habilidades, calificaciones y experiencia del solicitante junto con los requisitos del puesto, y la compañía tiene derecho a modificar este rango en cualquier momento.