SRPMIC
Definition
Under general supervision of the Communications & Marketing Manager, this position plans, organizes, directs, and evaluates internal and external communication efforts for the Salt River Pima-Maricopa Indian Community (SRPMIC). The role supports communication strategies and projects in coordination with Community Relations Leadership and assists with supervising, planning, and assigning activities to achieve program goals and objectives. This position develops and manages content for social media platforms, SRPMIC websites, email and text message communications, and other digital channels. Responsibilities include maintaining interactive applications, supporting new digital technologies, and ensuring consistent visual design. The position also writes and edits communication materials, maintains digital content standards, and tracks analytics for reporting and continuous improvement. This job class is treated as FLSA Exempt.
Distinguishing Features The Community Relations Specialist (Comm & Mkt) is distinguished from the Community Relations Specialist (Multimedia) by emphasis on developing a comprehensive communication plan for internal communications, to community members and government employees, and external communications via overseeing social media platforms, email and text messaging programs, and website management.
Essential Functions
Communication:
Plans, organizes, directs and evaluates communication functions.
Develops, coordinates, and communicates messaging to convey and engage the public
Assists in utilizing communication outlets and manages internal and external communication for SRPMIC
Supports and evaluates results of communication campaigns with key staff
Assists in the branding, marketing and advertising of campaigns to meet objectives
Develops all written and visual content for email and text message marketing to support outreach objectives
Plans, schedules, and deploys email and SMS communications to increase community engagement and participation
Monitors, tracks, and reports on campaign analytics, including sign‑ups, open rates, click‑through rates, and conversions
Uses engagement data to refine messaging strategies and improve audience segmentation and campaign performance over time
Ensures all email and text message content aligns with SRPMIC brand standards, communication priorities, and cultural sensitivity
Social Media:
Provides administrative oversight, research, verification, reporting/interviewing, content writing for social media profile/website
Collects data through analytics and statistics on social media platforms for reporting
Develops, manages and oversees social media content, digital photography, graphics and texts
Plans, schedules, monitors and maintains the social media platforms
Monitors trends in social media best practices, tools, applications, creative management and technologies
Uses social media marketing tools
Builds audiences through social media for business use and communication strategies
Promotes community engagement and brand awareness
Reviews and approves content daily
Researches opportunities for new social marketing platforms
Develops and delivers social media optimization (SMO)
Writes high quality content including captions, creative messaging, interactive messaging and short stories following social media standards
Researches content for accuracy and relevance
Develops photo story boards and galleries
Designs graphics for message postings
Edits and formats graphic modifications and responds to postings when launched
Develops message content through digital video equipment and software
Writes script, produces and edits video content messaging
Uses a drone and recording device with a gimbal for digital video and digital photography
Delivers real‑time messaging and provides updates on social media on notices and announcements including emergency notifications, incidents, traffic, road closure, construction, Community events and activities
Website Management:
Oversees all website changes, including minor updates and the design and development of new webpages, in accordance with branding, accessibility, and usability standards
Maintains overall website structure, ensuring accurate and up‑to‑date content, consistent formatting, and alignment with organizational messaging
Monitors website performance metrics (traffic, engagement, SEO) and implements improvements to enhance user experience and search visibility
Coordinates with IT or external web developers for advanced technical needs, hosting, or infrastructure support
Implements SEO best practices to improve search rankings and organic traffic
Conducts regular content audits and recommends design or structural improvements to enhance usability and engagement
Develops and maintains website style guides and standards to ensure brand consistency across all pages
Reviews and approves events and announcements submitted to the website by government employees/departments
Responds to COM‑postings emails to request event/announcement be submitted to website if needed
Miscellaneous:
Performs other job‑related tasks as assigned by the Communications & Marketing Manager and/or Community Relations Director
Knowledge, Skills, Abilities and Other Characteristics
Knowledge of the history, culture, customs, and traditions of the SRPMIC
Knowledge of audio‑visual, sound systems and other related equipment
Knowledge of design, photography, videography, creativity, and positioning
Knowledge and proficiency in social media platforms (Facebook, YouTube, Twitter, Instagram, Vimeo, etc.) and the deployment of the applications
Knowledge of Photoshop, Final Cut Pro, Premiere Pro or other media editing software
Knowledge of Microsoft Suite software programs
Knowledge of PC or Mac OS proficiency required
Knowledge of the English language and rules of grammar
Knowledge of various writing styles such as Associated Press, APA, etc.
Knowledge of website advertising sales best practices
Knowledge of content marketing/online marketing strategies, trends, tools, and channels
Knowledge of interactive media, tools and technologies
Skill in public speaking
Skill with organizational planning and management judgment
Skill writing content for short stories, scripts, photo captions, headings, news stories, feature stories, scripts and other materials
Skill in project management, organization and strategic planning
Skill managing social media platforms, leveraging analytics tools and writing/editing content
Ability to improvise and make sound on‑the‑spot decisions
Ability to negotiate, organize, delegate and work under pressure
Ability to work multiple tasks on various projects and meet stringent deadlines
Ability to cover and write spot news stories that develop daily
Ability to write, proofread, rephrase content deliverables
Ability to develop and maintain positive working relationships with all levels of the Tribal government, Community and outside entities
Ability to write accurate news copy under pressure and consistently meet deadline requirements
Ability to work independently and remain self‑motivated
Ability to work with digital file formats including .tiff, .gif, .jpeg, .eps, pdf, mp4 and mov
Ability to maintain confidentiality and work with highly sensitive data
Education:
A Bachelor’s Degree in Communications, Public Relations, Media Relations, Advertising, Marketing, or a closely related field
Experience:
Minimum of three (3) years’ experience in Marketing and Communications focused field
Equivalency:
Any equivalent combination of education and experience that will allow the applicant to satisfactorily perform the duties of the job may be considered
Underfill Eligibility:
An enrolled Community Member who closely qualifies for the minimum qualifications for a position will be considered for employment under SRPMIC Policy 2‑19, Underfill
Must possess and maintain a valid Arizona Driver’s License
May be required to work evenings, weekends and holidays
May be required to stand or walk for extended periods, be exposed to severe weather conditions, including heat and cold, as well as lift and carry special (heavy) equipment or other objects up to 50 lbs
Prior to hire as an employee, applicants will be subject to drug and alcohol testing and required to pass a pre‑employment background/fingerprint check.
SRPMIC is an Equal Opportunity/Affirmative Action Employer. Preference will be given to a qualified: Community Member Veteran, Community Member, Spouse of Community Member, qualified Native American, and then other qualified candidate.
In order to obtain preference, the following is required:
Qualified Community Member Veteran (DD‑214) will be required at the time of application submission
Qualified Community Member (must provide Tribal ID at time of application submission)
Spouse of a Community Member (Marriage License/certificate and spouse Tribal ID or CIB required at time of application submission)
Native American (Tribal ID or CIB required at time of application submission)
Documents may be submitted by one of the following methods:
Attach to application
Email to HRRecruitment@srpmic‑nsn.gov
Fax (480) 362‑5860
Mail or hand deliver to Human Resources
Documentation must be received by position closing date.
IHS/BIA Form‑4432 is not accepted.
Your Tribal ID/CIB must be submitted to HR‑Recruitment‑Two Waters.
#J-18808-Ljbffr
Distinguishing Features The Community Relations Specialist (Comm & Mkt) is distinguished from the Community Relations Specialist (Multimedia) by emphasis on developing a comprehensive communication plan for internal communications, to community members and government employees, and external communications via overseeing social media platforms, email and text messaging programs, and website management.
Essential Functions
Communication:
Plans, organizes, directs and evaluates communication functions.
Develops, coordinates, and communicates messaging to convey and engage the public
Assists in utilizing communication outlets and manages internal and external communication for SRPMIC
Supports and evaluates results of communication campaigns with key staff
Assists in the branding, marketing and advertising of campaigns to meet objectives
Develops all written and visual content for email and text message marketing to support outreach objectives
Plans, schedules, and deploys email and SMS communications to increase community engagement and participation
Monitors, tracks, and reports on campaign analytics, including sign‑ups, open rates, click‑through rates, and conversions
Uses engagement data to refine messaging strategies and improve audience segmentation and campaign performance over time
Ensures all email and text message content aligns with SRPMIC brand standards, communication priorities, and cultural sensitivity
Social Media:
Provides administrative oversight, research, verification, reporting/interviewing, content writing for social media profile/website
Collects data through analytics and statistics on social media platforms for reporting
Develops, manages and oversees social media content, digital photography, graphics and texts
Plans, schedules, monitors and maintains the social media platforms
Monitors trends in social media best practices, tools, applications, creative management and technologies
Uses social media marketing tools
Builds audiences through social media for business use and communication strategies
Promotes community engagement and brand awareness
Reviews and approves content daily
Researches opportunities for new social marketing platforms
Develops and delivers social media optimization (SMO)
Writes high quality content including captions, creative messaging, interactive messaging and short stories following social media standards
Researches content for accuracy and relevance
Develops photo story boards and galleries
Designs graphics for message postings
Edits and formats graphic modifications and responds to postings when launched
Develops message content through digital video equipment and software
Writes script, produces and edits video content messaging
Uses a drone and recording device with a gimbal for digital video and digital photography
Delivers real‑time messaging and provides updates on social media on notices and announcements including emergency notifications, incidents, traffic, road closure, construction, Community events and activities
Website Management:
Oversees all website changes, including minor updates and the design and development of new webpages, in accordance with branding, accessibility, and usability standards
Maintains overall website structure, ensuring accurate and up‑to‑date content, consistent formatting, and alignment with organizational messaging
Monitors website performance metrics (traffic, engagement, SEO) and implements improvements to enhance user experience and search visibility
Coordinates with IT or external web developers for advanced technical needs, hosting, or infrastructure support
Implements SEO best practices to improve search rankings and organic traffic
Conducts regular content audits and recommends design or structural improvements to enhance usability and engagement
Develops and maintains website style guides and standards to ensure brand consistency across all pages
Reviews and approves events and announcements submitted to the website by government employees/departments
Responds to COM‑postings emails to request event/announcement be submitted to website if needed
Miscellaneous:
Performs other job‑related tasks as assigned by the Communications & Marketing Manager and/or Community Relations Director
Knowledge, Skills, Abilities and Other Characteristics
Knowledge of the history, culture, customs, and traditions of the SRPMIC
Knowledge of audio‑visual, sound systems and other related equipment
Knowledge of design, photography, videography, creativity, and positioning
Knowledge and proficiency in social media platforms (Facebook, YouTube, Twitter, Instagram, Vimeo, etc.) and the deployment of the applications
Knowledge of Photoshop, Final Cut Pro, Premiere Pro or other media editing software
Knowledge of Microsoft Suite software programs
Knowledge of PC or Mac OS proficiency required
Knowledge of the English language and rules of grammar
Knowledge of various writing styles such as Associated Press, APA, etc.
Knowledge of website advertising sales best practices
Knowledge of content marketing/online marketing strategies, trends, tools, and channels
Knowledge of interactive media, tools and technologies
Skill in public speaking
Skill with organizational planning and management judgment
Skill writing content for short stories, scripts, photo captions, headings, news stories, feature stories, scripts and other materials
Skill in project management, organization and strategic planning
Skill managing social media platforms, leveraging analytics tools and writing/editing content
Ability to improvise and make sound on‑the‑spot decisions
Ability to negotiate, organize, delegate and work under pressure
Ability to work multiple tasks on various projects and meet stringent deadlines
Ability to cover and write spot news stories that develop daily
Ability to write, proofread, rephrase content deliverables
Ability to develop and maintain positive working relationships with all levels of the Tribal government, Community and outside entities
Ability to write accurate news copy under pressure and consistently meet deadline requirements
Ability to work independently and remain self‑motivated
Ability to work with digital file formats including .tiff, .gif, .jpeg, .eps, pdf, mp4 and mov
Ability to maintain confidentiality and work with highly sensitive data
Education:
A Bachelor’s Degree in Communications, Public Relations, Media Relations, Advertising, Marketing, or a closely related field
Experience:
Minimum of three (3) years’ experience in Marketing and Communications focused field
Equivalency:
Any equivalent combination of education and experience that will allow the applicant to satisfactorily perform the duties of the job may be considered
Underfill Eligibility:
An enrolled Community Member who closely qualifies for the minimum qualifications for a position will be considered for employment under SRPMIC Policy 2‑19, Underfill
Must possess and maintain a valid Arizona Driver’s License
May be required to work evenings, weekends and holidays
May be required to stand or walk for extended periods, be exposed to severe weather conditions, including heat and cold, as well as lift and carry special (heavy) equipment or other objects up to 50 lbs
Prior to hire as an employee, applicants will be subject to drug and alcohol testing and required to pass a pre‑employment background/fingerprint check.
SRPMIC is an Equal Opportunity/Affirmative Action Employer. Preference will be given to a qualified: Community Member Veteran, Community Member, Spouse of Community Member, qualified Native American, and then other qualified candidate.
In order to obtain preference, the following is required:
Qualified Community Member Veteran (DD‑214) will be required at the time of application submission
Qualified Community Member (must provide Tribal ID at time of application submission)
Spouse of a Community Member (Marriage License/certificate and spouse Tribal ID or CIB required at time of application submission)
Native American (Tribal ID or CIB required at time of application submission)
Documents may be submitted by one of the following methods:
Attach to application
Email to HRRecruitment@srpmic‑nsn.gov
Fax (480) 362‑5860
Mail or hand deliver to Human Resources
Documentation must be received by position closing date.
IHS/BIA Form‑4432 is not accepted.
Your Tribal ID/CIB must be submitted to HR‑Recruitment‑Two Waters.
#J-18808-Ljbffr