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Abe

LinkedIn Strategist (Remote US) - Future Opening

Abe, Boise, Idaho, United States, 83708

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LinkedIn Strategist (Remote US) – Future Opening

Join to apply for the LinkedIn Strategist (Remote US) – Future Opening role at Abe. Are you a true marketing nerd with a passion for social media advertising? Do you love building new things with a team motivated to win? Then you may be the Senior Social Media Strategist we’re looking for. Abe is a specialized consultancy focused exclusively on social media advertising. We help clients leverage LinkedIn, Meta, and other platforms to reach, engage, and convert their target audiences. If you’re ready to be part of something bold and transformational, this role is for you. We have experienced significant growth over the last few years and are future‑focused, seeking a Senior Strategist with a growth mindset to join our evolving team. We use Customer Generation, a marketing methodology developed by us that focuses on SQLs and customers instead of traditional metrics like MQLs. This role reports to the Associate Director and is a crucial part of the social media team, offering a unique opportunity to be on the ground floor of a fast‑growing specialty agency. Responsibilities

Oversee and lead a portfolio of social media accounts. Serve as direct support to client contacts. Communicate weekly with vendors or operational partners to align tasks, ensure quality, and identify improvements. Build strategies for clients each quarter. Create, maintain, and optimize budgets for paid media campaigns. Deeply understand client positioning and unique value propositions. Confirm lead routing is accurate within a CRM. Manage personal productivity and utilization. Collaborate with the Associate Director to ensure internal and client goals are achieved. Understand the value of programmatic campaigns. Drive cross‑sell, upsell, and referral opportunities through client relationships and professional networks. Execute and optimize LinkedIn advertising campaigns, including ad copywriting, TAM development, and targeting to maximize ROI. Qualifications

2+ years of experience at a performance/digital marketing agency, supporting B2B clients. Deep expertise across paid social advertising, specifically LinkedIn Ads. Understanding of LinkedIn ad units (conversation ads, document ads, CTV, etc.). Proficiency with advertising platforms and tools such as LinkedIn Campaign Manager, ZoomInfo, 6Sense. Strong grasp of paid principles: keyword research, ad copywriting, bid management, and campaign optimization. Ability to analyze campaign performance data using Google Analytics, GA4, Excel, or other analytics platforms to make data‑driven decisions. Experience driving results and measuring via OCT. Experience with audience segmentation by tier, job title, etc. Proven, measurable success with mid‑market or enterprise accounts. Ability to translate strategy and tell stories with data. Competitive curiosity and problem‑solving mindset. Commitment to staying on the cutting edge of the industry. Ability to organize, prioritize, and manage multiple projects simultaneously. Quality‑obsessed with a relentless focus on advertising excellence. Travel to visit clients approximately once per year, per client or as needed. Success Criteria

Consistently embody core values in all interactions, both internally and externally. Effectively manage approximately five mid‑tier and enterprise accounts. Meet and exceed department‑level KPIs, including client growth and goal attainment; core KPIs are client NSMs (North Star Metrics) and client satisfaction scores. Build client trust and relationships that drive consistent renewals. Cross‑sell services aligned with client goals and objectives. Clearly communicate results to client points of contact and executives. Demonstrate exceptional decision‑making in strategic direction for accounts. Benefits

We have a living wage at Abe; the annual base salary range for this position based in the United States is $70,000–$80,000 USD. Medical, dental, vision plans, disability, and life insurance coverage for you and your family. Includes a 100% employer‑paid plan for you and a 50% employer contribution for your dependents. Mental health: access to certified therapists through Spring Health and membership to Headspace. Physical health: physical therapy through Omada, fertility support through Carrott, thousands of Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care. Time off: unlimited PTO (2‑week minimum), paid company holidays, birthday off, end‑of‑year recharge (closed December 24 – January 1), paid parental leave. Financial: traditional and Roth 401(k) with a 3% company match. Bonus: annual bonus based on tenure, scaling in total amount over time. Work Environment Requirements

As a remote‑first company, you will work from anywhere in the United States, with optional visits to our state‑of‑the‑art offices in Irvine, California. For some positions, we accommodate global opportunities in Canada, the UK, and Australia, provided you have established and current work authorization and permanently reside in that country. This role is 100% virtual, primarily collaborating via Zoom and Slack. You will need a laptop (PC or Mac), professional‑grade software platforms, and reliable internet access. You must remain stationary for extended periods, interpret written and verbal communication, and maintain a professional background. Accommodations

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions. If you require reasonable accommodations in completing this application, interviewing, completing any pre‑employment testing, or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com. Equal Opportunity Statement

At Abe, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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