Marketing Specialist Job at SalaryGuide in Saint Louis

Responsibilities Assist in developing and executing marketing campaigns that support product launches, sales initiatives, and brand awareness. Maintain and optimize company marketing materials including product sheets, presentations, brochures, and digital assets. Support the leadership team with annual planning and strategy execution. Manage website updates, product pages, and SEO initiatives to enhance online visibility. Develop and schedule content across social media channels Monitor digital analytics, website performance, and engagement metrics to inform marketing strategy. Write and edit marketing content, including product descriptions, email campaigns, case studies, and blog posts. Collaborate with subject matter experts to create technical yet accessible product-focused content. Requirements Bachelor's degree in Digital Marketing, Communications, IT, or related field 3-5 years of marketing experience, preferably in B2B, manufacturing, packaging, or distribution. Strong written and verbal communication skills Proficiency with digital marketing tools (Google Analytics, email platforms, CMS systems) Experience creating content across digital and print media Strong attention to detail and project management skills Experience in industrial packaging, manufacturing, or other technical product industries Familiarity with graphic design tools (Canva, Illustrator, Photoshop) Benefits Competitive salary Discretionary bonus opportunities Comprehensive health, dental, and vision benefits 401(k) plan and Profit Sharing Paid time off and holiday pay A supportive culture with long-term growth opportunities in an established company #J-18808-Ljbffr